Tag Archives: BuiltIn

How to Use Built-In Social Media Analytics to Uncover Hidden Insights

Gene Sobolev — January 2, 2017 Follow @GeneSobolev— January 2, 2017 “You can’t manage what you can’t measure,” management theorist Peter Drucker is often quoted as saying. This holds especially true for social media, where correct measurement is a non-trivial task. Most professionals use tools such as Mention, SproutSocial or Hootsuite to monitor and analyze … Continue reading How to Use Built-In Social Media Analytics to Uncover Hidden Insights

Authentication Blog Series: Part 1 – Sender Policy Framework

by Michelle Van den Bergh April 14, 2016   In my blog post entitled “Email Authentication” I wrote about the frameworks (SPF, DKIM & DMARC) that are available to authenticate your outbound email campaigns. In a series of follow-on posts, I will explain in more detail how these work and how they should be implemented.In … Continue reading Authentication Blog Series: Part 1 – Sender Policy Framework