Wondering how to write great ads that convert in the age of expanded text ads? Columnist Mona Elesseily shares her tips and observations. Mona Elesseily on November 4, 2016   Expanded text ads (ETAs) in AdWords are here, and we’ve had some real success with them thus far. In this article, I’ll talk about what we’ve … Continue reading Expanded text ads that kick butt →