by Aaron Baar, Staff Writer, November 1, 2016 For all the attention we give mobile in this age of do anything, anywhere, anytime, we sometimes forget that the device in our hand is — in addition to being a Web browser, game center, social network checker and e-mail device — also a telephone. While search … Continue reading Reminder: Mobile Devices Can Call, Too
Tag Archives: Call
So You Think You Should Hire a Web Designer – Who You Gonna Call?
Mari Kane — November 1, 2016 Follow @blogsitestudio— November 1, 2016 There comes a time in every businessperson’s life when they need some help from a web designer. Sure, everyone wants to use WordPress, because of its bountiful features and ease of use, but not everybody wants to set up their own site. Sometimes, you … Continue reading So You Think You Should Hire a Web Designer – Who You Gonna Call?
Call Conversions: The Blind Spot Threatening Digital Marketing ROI
Blair Symes — October 29, 2016 — October 29, 2016 Most metrics and analytics ignore conversions on cellphones. Is your ROI calculation completely wrong? In 2017, digital ad spending in the United States will exceed TV ad spending for the first time. And, by 2020, marketers will spend 36 percent more on digital than on … Continue reading Call Conversions: The Blind Spot Threatening Digital Marketing ROI
Why call tracking helps improve PPC lead generation account performance
Columnist Jeff Baum explains that when properly set up, call tracking can help you both measure the value of your PPC campaigns and optimize them for better ROI. Jeff Baum on October 3, 2016 Many businesses receive significant lead volume from phone calls. The reason marketers want to generate phone leads is to capitalize … Continue reading Why call tracking helps improve PPC lead generation account performance
Every call is becoming data: Rich customer data revolutionizes call analytics
Columnist Andrew Osmak points out that every inbound call to a business is data — and that data provides real-time insights on customers that businesses can put to use in their marketing and advertising. Andrew Osmak on August 26, 2016 Rich data is about to do for call analytics what it has done for customer … Continue reading Every call is becoming data: Rich customer data revolutionizes call analytics
Top 3 Call Center Tips for Dialing into the Millennial Market
by Salil GuptaAugust 19, 2016 Millennials are a self-service, tech-savvy generation influenced by the ever-growing sway of social media, instant gratification, and quick access. Millennials, categorized as anyone born between 1982-2003, represent the largest consumer market for annual revenue growth. It’s for this reason that the “wow me,” factor is vital. Luckily, once you learn … Continue reading Top 3 Call Center Tips for Dialing into the Millennial Market
How to Cold Call Email – Cold Email Strategies that Generate Real Leads
by Michael LambourneAugust 6, 2016 Cold call email is still one of the most effective ways to present yourself to a targeted audience. If you’re anything like me, the idea of cold calling gives you the cold sweats. Luckily, technology has stepped in to save us all. By deploying cold call email ahead of your … Continue reading How to Cold Call Email – Cold Email Strategies that Generate Real Leads
3 Strategies to Enhance Your Call Center Talent Selection Process
by Sandra Hess July 30, 2016July 30, 2016 Attracting and recruiting top talent in today’s competitive job market is a challenge for every organization. But for companies hiring for high-volume positions such as call centers, talent selection is even more challenging. Implementing pre-hire assessments and using the data they provide helps identify top performers. However, … Continue reading 3 Strategies to Enhance Your Call Center Talent Selection Process
4 Ways Call Attribution Gives Your Marketing Analytics an Edge
by Andrew Sheridan July 19, 2016July 19, 2016 Marketing leaders rely on analytics to optimize their marketing campaigns and prove results. Data is the foundation of all analytics, but without robust, reliable data your analytics strategy may fall short at crucial moments. By cultivating the right data sources you can ensure your marketing analytics will … Continue reading 4 Ways Call Attribution Gives Your Marketing Analytics an Edge
Curb Call Center Attrition by Dealing with Poor Performers – Here’s How
by Suzanna Colberg July 12, 2016July 12, 2016 No company wants its worst performers to stick around for a long time. However, for many call centers, this “reverse attrition” problem is exactly what happens. Employees who execute interviews beautifully leave you with the kind of buyer’s remorse even your most bitter customers could only dream … Continue reading Curb Call Center Attrition by Dealing with Poor Performers – Here’s How
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