by Priya Florence Shah March 21, 2016 Follow @PriyaFlorenceMarch 21, 2016 In the process of providing social media services to a number of local businesses, I have found one strategy that works brilliantly – Facebook Advertising. While social media marketing generally takes time to produce results, and does so slowly at best, Facebook’s local business … Continue reading 6 Reasons Why Your Local Business Can’t Ignore Facebook Advertising
by Eric Wall March 17, 2016 Follow @equivityvaMarch 17, 2016 Seeing is believing. It’s a well-worn adage, but it carries a great deal of truth. While our data infrastructure develops and expands our ability to communicate, humans can only adapt to these changes so quickly. When it comes to trust, we instinctively tilt towards the … Continue reading Believing What You Can’t See: Finding a Trustworthy Virtual Assistant and Integrating Them Into Your Business
by Kristine Steuart February 24, 2016 Follow @AllocadiaFebruary 24, 2016 At Allocadia, we are going through the company culture journey. I have a board member who has always challenged me to think about how we build a company that people (team members, customers, partners, investors, vendors) want to be a part of. It was only … Continue reading We Know We Can’t Mess Up the Culture…So Where Do We Start?!
by Arik Hanson January 8, 2016January 8, 2016 My internal and employee comms friends aren’t going to like this post. Not one bit. But, before you take my head off about the headline, let’s have an honest discussion about corporate intranets. You know, those vast wastelands of information that are supposed to serve as a … Continue reading Why Can’t Corporate Intranets Just Die Already?
Columnist Pauline Jakober discusses what she believes will be big in paid search in 2016, with a look back at some of this past year’s biggest developments. Pauline Jakober on December 29, 2015 at 11:15 am Trends come and go in every industry, and it’s no different for paid search. This year, we saw brands … Continue reading 3 PPC Trends And Tactics You Can’t Ignore In 2016
by Jessica Bowers November 13, 2015November 13, 2015 Our Favorite Things for Conducting SEO Research As an agency, we are often asked about our favorite tools for the work we do on behalf of our clients. From content creation to social media engagement to website development to search engine optimization, the tools we use are … Continue reading 4 SEO Tools We Can’t Live Without
by Stacey Rudolph November 11, 2015November 11, 2015 Do you feel like your small business is being bombarded with marketing distractions, such as changing the design of your website or signing up for a hot new social network that reaches millennials? Do you feel like you are lost in your bid to market your small … Continue reading Online Marketing Statistics and Trends for Small Businesses You Can’t Ignore [Infographic]
by Jeff Sass November 11, 2015 Follow @sassNovember 11, 2015 Paul Graham, the highly regarded programmer, venture capitalist, essayist, and co-founder of the Y Combinator seed capital firm, recently wrote “Change Your Name,” a blog post in which he asserted that every startup should use the traditional .com web address ending. According to Graham, “If … Continue reading Can’t Get the .com You Want? That Might Be a Good Thing
by Jessica Bowers November 9, 2015November 9, 2015 Are You Making the Most of Your Company’s LinkedIn Profile? LinkedIn: It’s the working professional’s best social media ally, and yet a large number of people and businesses are not making the most of its serious networking and sales potential. Why is this? We reckon it might … Continue reading A Social Media Channel Your Company Can’t Afford to Ignore
Michael WightNovember 4, 2015 Social networking sites are everywhere, and today these are not only used to keep in touch with friends but also to promote businesses. We look at the top social networks that will be helpful to your online marketing campaign. Businesses have to go where the customers are. Where do you find … Continue reading 5 Social Networks That Business Promoters Can’t Afford to Ignore
