Kevin George — October 18, 2017 Follow @imkevin_monk — October 18, 2017 MichaelGaida / Pixabay As the holiday season approaches, you must have already set up your triggered email campaigns. The success of your campaigns depends on how you set your brand apart from the competition during the peak season. For an e-commerce business, this … Continue reading Cart Abandonment Emails – Best Practices You Must Follow
Scott Cohen — September 23, 2017 Follow @scottcohen13 — September 23, 2017 Abandoned carts—somehow no matter how well you have set up your online store, they are simply unavoidable. How unavoidable? Nearly 75% of online shopping carts are abandoned. This begs the question: Why? Though high shipping costs top the list of reasons why (at … Continue reading Finding Lost Revenue with Cart Abandonment Emails
Scott Cohen — August 3, 2017 Follow @scottcohen13 — August 3, 2017 Cart abandonment is a dreadful thing for any e-commerce marketer. It’s the worst kind of ‘almost’—the person ‘almost’ completed the purchase, yet you ended up with zero money of the deal. How, well, dreadful! You’re not alone with that feeling. Cart abandonment rates … Continue reading 7 Email Marketing Tips to End the Nightmare of Cart Abandonment [Infographic]
Gemma Baker — May 19, 2017 Follow @c4auk— May 19, 2017 Photo by Caden Crawford The shoppers experience starts the moment they enter your online store. From that instant their expectations have been set, and it is your website that is going to help them decide to take action, contacting your representatives, making a purchase, … Continue reading Pushing the Cart Along
By Kyle Sanders April 13th, 2017 Mobile commerce is exploding. No hyperbole there. It just is what it is. Mobile is very close to matching desktops in terms of transactions and a stunning 40% of transactions are taking place across multiple devices. 40% of transactions take place across multiple devices Click To Tweet Beyond that, mobile … Continue reading Mobile Shopping Cart Optimization: Do’s & Don’ts
Elliot Begoun — February 14, 2017 Follow @intertwinegroup— February 14, 2017 There is a pull, like a tractor beam in an old sci-fi movie. It grabs hold of emerging food and beverage brands and tightens its grasp. The allure is powerful, and it is hard not to fall under its spell. But, it can be … Continue reading The Battle: The Shelf – The War: The Cart
Eric Samson — January 17, 2017 — January 17, 2017 Without a doubt, customer cart abandonment has become the chief nuisance of the online shopping business community. It’s estimated that an average 75% of online shopping cart purchases are abandoned with customers digitally filling up with products and then choosing to simply walk away. It … Continue reading Customer Cart Abandonment: Why it Happens, What They Say, and What We Can Do
Sruthi Narayanan — December 26, 2016 Follow @getzaius— December 26, 2016 We’ve discussed cart abandonment as being “Marketing 101,” and the fact that it’s critical for brands to be able to reach out the moment merchandise is left behind in a shopping cart for maximum contextual-relevance and for the biggest chance of saving the sale. … Continue reading Browse Abandonment vs. Cart Abandonment
Sruthi Narayanan — December 5, 2016 Follow @getzaius— December 5, 2016 By now, marketers should consider cart abandonment campaigns to be Marketing 101 – not just in terms of their role in saving a sale and driving repeat purchases, but because they’re critical to identifying and removing points of friction elsewhere in the buying journey. … Continue reading Is Cart Abandonment Right For Your Brand?
by Richard LarsonOctober 22, 2016 For most e-Commerce companies, webmasters, and digital marketers, the focus lately has been on ensuring that your website is mobile friendly. However, you still cannot ignore shopping cart page optimization. There are steps you can take to ensure that your shopping cart isn’t causing abandonment with small missing items, distractions, … Continue reading Shopping Cart Optimization Tips
