Tag Archives: Categories

Increase Your Client Profitability: Why Good Decisions Require the Right Time-Tracking Categories

Karl Sakas — June 14, 2019 Follow @KarlSakas — June 14, 2019 Fixing “profit leaks” in client delivery? Good data requires good time-tracking categories. Time tracking—even temporarily—can help you plug Client Delivery “profit leaks” at your agency. But good troubleshooting requires good data. Solution? Use my four baseline time-tracking categories—Billable, Business-Building, Professional Development, and Admin. … Continue reading Increase Your Client Profitability: Why Good Decisions Require the Right Time-Tracking Categories

Facebook to replace Exclude Categories with new brand safety ad filters

By the end of May, the Excluded Category options for Audience Network, Instant Article and in-stream video ads will be replaced with the new Inventory Filters, giving marketers streamlined control over content associated with their ads. Amy Gesenhues on April 11, 2019 Facebook rolled out new brand safety inventory filters for Audience Network, Instant Articles … Continue reading Facebook to replace Exclude Categories with new brand safety ad filters

A Guide To Killer Social Media Content Categories

by Sahail Ashraf April 14, 2016 Follow @TalcontentApril 14, 2016 It’s kind of become something of a craze, and it’s paying off for brands massively. Using content topics that are not necessarily ‘yours’ can make a huge difference in traffic and reach. Basically, it means blogging, tweeting and updating about stuff that people wouldn’t necessarily … Continue reading A Guide To Killer Social Media Content Categories

How Do You Restrict An Author To Just One or Two Categories On WordPress?

Vishnu SupreetAugust 3, 2015   Generally, a large percentage of successful websites are multi-author sites. This is true because you need more than one author to create content to satiate a hungry readership. Also, because writers tend to specialize in one or at best a few niches, it is a good idea to have different … Continue reading How Do You Restrict An Author To Just One or Two Categories On WordPress?