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Tag Archives: certain

Avoid FOMO, How Declining Certain Work Meetings May Increase Productivity

Catherine Pidgeon — November 17, 2016 — November 17, 2016 The first step to reclaiming your inbox is understanding your communication behaviors and baselines – do you spend more than 20 hours per week in meetings and do you schedule more than 2-3 meetings per week with your team? If so, you may be distracting … Continue reading Avoid FOMO, How Declining Certain Work Meetings May Increase Productivity

The science of viral content: Why certain emotions ignite social engagement

Columnist Kerry Jones digs into new research on the role of arousal and dominance in viral sharing. Kerry Jones on June 22, 2016     If you’re looking to attract high engagement through content marketing, it’s essential to understand why people choose to share and interact with content. New research suggests that it’s not just … Continue reading The science of viral content: Why certain emotions ignite social engagement

You Might Hate It, But AdWords’ Smart Goals Are Pretty Cool for Certain Advertisers

by Larry Kim December 15, 2015December 15, 2015 AdWords just unleashed an easier way for the small business to machete its way through the jungle of code typically required to track paid search performance, and it’s called “smart goals.” This is kinda big news for the less-sophisticated advertiser. But, as expected, there’s no shortage of … Continue reading You Might Hate It, But AdWords’ Smart Goals Are Pretty Cool for Certain Advertisers

Why Do Certain People Achieve Success When Others Don’t?

Personal Branding BlogOctober 17, 2015 Why do certain people achieve success when others don’t? Simon Sinek’s book, “Start with Why: How Great Leaders Inspire Action,” may have some answers. Sinek asserts that great leaders tap into people’s psyches to attract them into becoming followers. Applied to the corporate level, Sinek offers the “inside out” theory, … Continue reading Why Do Certain People Achieve Success When Others Don’t?