Dave Sutton November 3, 2021 As a channel partner, you don’t have much time to spend with your CRM system. At a minimum, it needs to deliver the data you need when you need it and in an easy-to-consume format. At TopRight, we’ve identified key areas where channel partner management (CPM) is most effective when … Continue reading 8 KPIs to Track Channel Partner Management
Tag Archives: Channel
Are You Fostering Reactive or Proactive Channel Engagement?
Juan Ortiz July 14, 2021 For OEMs, the goal of effective channel engagement is to motivate sales behaviors through rewards and incentives. However, engagement in the channel can either be reactive or proactive – and the question to ask to tell the difference is: “At which point is my program being remembered?” Reactive Engagement: A … Continue reading Are You Fostering Reactive or Proactive Channel Engagement?
12 Tips to Create a Compelling YouTube Channel Trailer (+Examples)
Ron Stefanski July 2, 2021 On YouTube, first impressions matter. One of the most effective ways to win the hearts of new viewers on your channel is with a captivating trailer. In this article, you will learn how to make a great trailer for a powerful YouTube hook. What is a YouTube channel trailer? A … Continue reading 12 Tips to Create a Compelling YouTube Channel Trailer (+Examples)
How to Get a Custom YouTube URL – YouTube Channel URL
Desiree Johnson June 8, 2021 A Guide to YouTube Custom URLs With over 37 million active YouTube channels, it’s more important than ever to make it easier for viewers to access your channel quickly. The good news is that YouTube offers custom URL YouTube links for channels once they’ve met a set of eligibility requirements. … Continue reading How to Get a Custom YouTube URL – YouTube Channel URL
Lead Generation Strategies for Channel Partners and Resellers
Judy Caroll February 23, 2021 A channel partner is a company that sells products and services for a technology manufacturer or vendor. This technology may include hardware, traditional software, Software as a Service (SaaS), or cloud computing solutions. The channel partner is part of the vendor’s indirect sales force, meaning that they sell the products … Continue reading Lead Generation Strategies for Channel Partners and Resellers
7 Tips to Grow Your YouTube Channel and Improve Your Conversion Rate
Angela Hausman, PhD January 14, 2021 YouTube statistics seem daunting if you want to grow your YouTube channel. With 30,000 hours of videos uploaded every hour, and 5 billion videos watched every day, standing out from the crowd looks nearly impossible. With all this competition, many channels never gain the traction required to become one … Continue reading 7 Tips to Grow Your YouTube Channel and Improve Your Conversion Rate
How to Jumpstart Your Corporate YouTube Channel
Torrey Tayenaka December 11, 2020 Video has become a core element of online marketing. Every brand with video production should also have a dedicated YouTube channel to host and archive those videos. With a little work, your videos and YouTube channel become a powerful marketing force of their own. The first step is to build … Continue reading How to Jumpstart Your Corporate YouTube Channel
How to Start a YouTube Channel for Your Online Store
Nicole Blanckenberg December 9, 2020 Want to know how to start a YouTube channel for online store brands and why you need one? You’ve come to the right place. When done right, creating an eCommerce YouTube channel can help you attract more potential shoppers, strengthen your brand identity, showcase properties, communicate with customers, provide video … Continue reading How to Start a YouTube Channel for Your Online Store
Virtual events are here to stay: and they’re a digital channel
Integrate argues that virtual events should be seen as something more than substitutes for in-person. Kim Davis on November 19, 2020 “This has been an interesting year on the events front in lots of ways.” Some British understatement from Chris Wickson, the co-founder and former CEO of U.K.-based B2B events and lead capture vendor Akkroo. … Continue reading Virtual events are here to stay: and they’re a digital channel
Email In The Time Of A Pandemic: Channel Is Most Favored By Consumers
Email In The Time Of A Pandemic: Channel Is Most Favored By Consumers by Ray Schultz , Columnist, November 17, 2020 Email reigns supreme as a customer engagement channel. As consumers turn to digital as they cope with the COVID-19 pandemic, 91% rate email as a top communications channel, according to Critical Channels of Choice—How … Continue reading Email In The Time Of A Pandemic: Channel Is Most Favored By Consumers