Conversations should be at the heart of today’s B2B marketing strategies. William Terdoslavich on September 7, 2021 The hard sell is easy. Just automate and repeat. Spam the e-mail lists. Program the ad buys to follow the online buyer around the web, wherever they go. Wouldn’t it be easier to just talk to the online … Continue reading Let’s chat about this product
Tag Archives: Chat
The Ultimate Guide to Lead Generation Using Live Chat
Surya Ranjan Pandita July 23, 2021 Live chat is increasingly playing a greater role in customer support, especially due to the pandemic and resulting market changes over the last year. In fact, live chat played a key role in helping already-burdened customer support teams deal with the additional workload and troubleshooting caused by COVID-19. However, … Continue reading The Ultimate Guide to Lead Generation Using Live Chat
Email and phone communications dominate conversational martech, but chat isn’t far behind
New research produced by Drift and SurveyMonkey Audience shows increasing shift in consumer expectations when it comes to communicating with brands. Jennifer Cannon on July 17, 2019 Conversational marketing technology, including chatbots, has exploded across the martech industry over the past 18 months, and consumer expectations are reflecting its impact. Findings from a recent survey … Continue reading Email and phone communications dominate conversational martech, but chat isn’t far behind
The Online Marketer’s Definitive Rulebook for Live Chat
Justin Weyant — May 17, 2019 — May 17, 2019 Three years ago, WordStream started an online chat feature for prospective advertisers and agencies using our free tools on our website. I was new to the SaaS industry, and I was going to be working on a new initiative that our former CEO Ralph Folz … Continue reading The Online Marketer’s Definitive Rulebook for Live Chat
Managing Absences with Live Chat Software
Gemma Baker — May 14, 2019 Follow @c4auk — May 14, 2019 Running a small business can be challenging when it comes to staff resources. In many SME organisations one employee can have responsibilities in multiple departments, due to the need of having these areas covered but not having the funding available to hire more … Continue reading Managing Absences with Live Chat Software
Twitter Chat Tools That Will Increase Your Following
Susan Gilbert — April 13, 2019 Follow @SusanGilbert — April 13, 2019 Today I have some resources to help you improve your marketing strategy on Twitter through chat. Growing a loyal brand following is possible through live interactions with your audience. Hosting a specific tweet chat that is valuable and informative can greatly improve your … Continue reading Twitter Chat Tools That Will Increase Your Following
Should You Use Chat On Your Website?
Tobin Lehman — June 28, 2018 Follow @gonewnorth — June 28, 2018 silviarita / Pixabay The tide is turning toward chat. Should you jump in? Putting a chat window on your website could push your company into the 21st century – or be an epic customer service fail. Now is the Time Sometimes you just … Continue reading Should You Use Chat On Your Website?
How to Excel as a Twitter Chat Guest: 10 Best Ways
Carol Stephen — June 7, 2018 Follow @Carol_Stephen — June 7, 2018 How to Excel as a Twitter Chat Guest: 10 Best Ways There are a number of things a person can do to be a better Twitter chat guest. Having been on both sides of that digital divide, here are my favorites. If you’re … Continue reading How to Excel as a Twitter Chat Guest: 10 Best Ways
Customer Service & Live Chat Applications for Generating New Leads
Amanda Strouse — May 23, 2018 — May 23, 2018 Here’s a (sarcastically) bold statement: People love to communicate. Here’s another one: People need to communicate with businesses. Those statements shouldn’t be surprising. So, why do so many businesses make communication difficult and time-consuming?It’s almost as if these businesses don’t want consumers to reach out … Continue reading Customer Service & Live Chat Applications for Generating New Leads
Why Customer Service Live Chat Support is the Future of Marketing [Infographic]
Stacey Rudolph — October 16, 2017 — October 16, 2017 Successful business marketing without excellent customer service is impossible. Customers expect timely customer service that will be able to answer to their queries instantaneously. That is why live customer chat is the future of customer service, and many businesses have included live chat support in … Continue reading Why Customer Service Live Chat Support is the Future of Marketing [Infographic]
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