Better customization for Interactive Webinars and an easier way to re-use chat flows lead the June releases. Amanda Giacobassi on June 18, 2024 Adobe Marketo’s June updates improve the functionality of the platform’s Interactive Webinars and Dynamic Chat Conversational Flows. Also this month comes word that LinkedIn LaunchPoint connections in Marketo will require re-authentication … Continue reading Marketo’s June 2024 releases upgrade Interactive Webinars, Dynamic Chat Flows
Microsoft Pilots A Feature Summarizing Campaign Performance From Conversational Chat by Laurie Sullivan , Staff Writer @lauriesullivan, April 29, 2024 Microsoft on Monday announced the general availability of Copilot in the Microsoft Advertising Platform and said it will soon unveil ways to gain additional insights to help advertisers tackle reporting more quickly and easily. The company said … Continue reading Microsoft Pilots A Feature Summarizing Campaign Performance From Conversational Chat
March brings new Conversational Flow updates for better targeting, plus new metadata accessible via the REST API. Cody Haener on March 21, 2024 Adobe Marketo closed out Q1 with a relatively light release primarily focused on Dynamic Chat Conversational Flow enhancements. Let’s dig in. Advanced Conversational Flow logic You are now able to add … Continue reading Marketo March 2024 release: Focus on Dynamic Chat Conversation Flow
Meeting chats have big limitations, especially for big audiences. Imagine converting chat to a creative, visual experience. Kim Davis on January 24, 2024 Spending as much time as we do in video conferences, video meet-ups and webinars, we’ve become accustomed to those chat windows where people and their messages and questions come and go in … Continue reading Transforming meetings with StreamAlive’s visual chat experience
Bing Adds Voice To Chat, Consumers Still Don’t Get It by Laurie Sullivan @lauriesullivan, June 11, 2023 Bing users on desktop can now talk to the chatbot and it will rely audibly. Microsoft has rolled out voice support for the search engine’s chatbot on the Edge browser for desktop. It is based on generative artificial intelligence (GAI). … Continue reading Microsoft Adds Voice To Bing Chat, But Consumers Still Don’t Get It
The Convergence of Chat GPT, No-Code and Citizen Development Vivek Goel / Jun 9, 2023 In recent years, the technology landscape has been revolutionized by three powerful concepts: no-code platforms, citizen development, and conversational AI like Chat GPT. According to Gartner, by the year 2024, 60% of app development will be done by Rapid … Continue reading The Convergence of Chat GPT, No-Code and Citizen Development
Microsoft Develops Way To Monetize AI Chat, Expand Ad Network by Laurie Sullivan @lauriesullivan, May 8, 2023 Microsoft has designed a way to give publishers, apps, and online services the ability to customize ad experience and increase revenue through investments in chat. An API announced Monday allows publishers, apps, and online services to choose an … Continue reading Microsoft Develops Way To Monetize AI Chat, Expand Ad Network
New design features and the ability to build third-party plug-ins will offer more tools for marketers using Bing Chat. Chris Wood on May 4, 2023 Microsoft is opening up Bing Chat with an API for developers and rolling out its new Bing Chat to all users who download Microsoft Edge — there’s no more waitlist. Over half … Continue reading Bing Chat opens up to more users and developers with API, expanded visual answers
The Justice Department is suing Google to break up its ad business Igor Bonifacic @igorbonifacic Alongside eight states, the US Department of Justice is suing Google to break up the company’s advertising business. In a complaint filed Tuesday with a federal court in Virginia, the agency accused Google of illegally monopolizing the digital advertising … Continue reading DOJ accuses Google of deleting chat evidence for its antitrust lawsuit
Cherlynn Low @cherlynnlow The age of generative AI is upon us, and this week alone Google and Microsoft made major announcements around their respective products for the masses. While Google unveiled an “experimental conversational AI service” called Bard (March 16, 2023), Microsoft had a fuller slate of news to share at its event in … Continue reading Microsoft is already reversing some of the limits it put on Bing’s AI chat tools
