by Christopher Moore July 13, 2016 Follow @cjmooreJuly 13, 2016 The deciding factors, battle to choose, between the two most popular crowdfunding platforms–Kickstarter vs Indiegogo–is not so much a battle but a choice of options depending on your project and your audience: Before getting ahead of ourselves, let’s step back and look at some of … Continue reading Kickstarter vs Indiegogo: How to Choose?
by Adam Fout June 3, 2016 Follow @bluesteeletxJune 3, 2016 The pain of figuring out how to choose a website designer is something near and dear to my heart. I know it well — and I know what you’re going through. Figuring out how to choose a website designer can be frustrating (especially when you’re … Continue reading How to Choose a Website Designer
by Tara Thomas May 29, 2016 Follow @tinytaratMay 29, 2016 Let’s face it. If you are a marketer in the online B2B or B2C world, chances are you need to do a lot of email outreach. What’s worse, a lot of this outreach is ‘cold’ – meaning the people who you are sending emails to … Continue reading How to Choose the Right Cold Email Outreach Tool
by Salma Jafri May 12, 2016 Follow @salmajafriMay 12, 2016 How do you choose a social media network to focus on TODAY (it’s 2016 as I type this…)? Now there’s a lot of ways to answer this question. And if you wanted the boring answer, it would probably be to analyse each network and then … Continue reading How To Choose A Social Media Network To Focus On [Video]
by Daniel Ziegler April 25, 2016April 25, 2016 Putting in place an effective ecommerce shipping strategy is one of the most significant things you can do to grow your business online. While many folks start out in ecommerce by taking a simplistic approach to shipping –– like offering free shipping across the board or showing … Continue reading Welcome to the Big Leagues: How to Choose an Ecommerce Shipping Strategy as a Scaling, Omnichannel Brand
by Carol Stephen April 22, 2016 Follow @Carol_StephenApril 22, 2016 How to Choose a Social Media Manager: Ten Worst Ways People choose social media manager for all the wrong reasons. Now bear in mind this doesn’t mean you. But many, many other people do just that: they pick based on some emotional reason, then are … Continue reading How to Choose a Social Media Manager: Ten Worst Ways
by Cassie Green April 2, 2016April 2, 2016 It’s a regular problem for designers: Choosing appropriate the fonts you want to use for your website—we call this practice, “font pairing.” By font pairings, I’m referring to how to choose a “set” of fonts (two or more) that will be used for specific types of written … Continue reading Font Pairing in Web Design—How to Choose the Exact Fonts You Need for Your New Website
For advertisers and brands, search engine marketing (SEM) and search engine optimization (SEO) have been the tried and true methods of reaching customers on the internet. However, the constantly rising popularity of social media is forcing advertisers to sit down and think, “Am I really using the best strategy for my brands now?” So, now … Continue reading SEO vs. Social Media: How to Choose the Best Strategy
by Kim Campbell March 13, 2016March 13, 2016 Outsourcing. It’s basically the corporate equivalent of walking down the aisle. You’re making a decision to trust someone else completely and you’re inviting them to build a future with you. Not a decision to be taken lightly. And it can induce more than a little anxiety in … Continue reading We Choose You. Now What? Navigating the First 90 Days with Your Contact Center Partner
by Nigel Stevens February 12, 2016February 12, 2016 You know you could do more to increase organic traffic, you don’t have time or internal expertise to do it, and you’ve decided to hire an SEO agency. You know what to ask them — if not, check out part 1 of this series: What to ask … Continue reading How to Choose an Ecommerce SEO Agency: What to Look Out For
