JC Hite January 29, 2021 Customer retention is vital to any business — you’re more likely to sell to an existing customer than a new customer. In digital marketing, retention is even more critical, since you want to maximize the amount of recurring revenue you’re getting from your clients, not just by getting new ones … Continue reading How to Lower Your Client Churn
Tag Archives: Client
Repurposing an internal digital ad solution for client use
Internal data sources serve as the foundation for a new external platform. Rodric Bradford on November 23, 2020 The popular saying that ‘necessity is the mother of invention’ has been confirmed in the martech world, where forced innovation has led to the launch of new processes, products and platforms. For example, Digital Remedy, a digital … Continue reading Repurposing an internal digital ad solution for client use
3 Tips to Connect With Your Ideal Client
Karen Repoli October 13, 2020 Part of your marketing effort is sharing your philosophy and coaching style with your followers in the hopes that they will get to know, like, and trust you enough to become a client or purchase your product (marketing in a nutshell). As with any comprehensive marketing plan, it needs to … Continue reading 3 Tips to Connect With Your Ideal Client
How to Improve Client Engagement With Email Marketing Automation
Sam O’Brien October 10, 2020 Communication is the key to lasting customer and client loyalty. It’s essential, therefore, that businesses make themselves accessible to consumers in numerous ways – whether it’s through engaging insurance cold calling scripts, social media, or phone systems for small businesses. Customers expect that when they buy goods and services, their … Continue reading How to Improve Client Engagement With Email Marketing Automation
How to Find Your Ideal Client on Social Media
Karen Repoli August 19, 2020 A question I hear frequently is, ”Which social media site should I concentrate on?” My answer, “It depends.” It’s really not a simple question to answer. Before you make the decision, you have to do some internal investigation. Here are some questions to help you decide. Where does your target … Continue reading How to Find Your Ideal Client on Social Media
Stop Changing Your Mind About Your Ideal Client – Because You’re Leaving Money on the Table…
Betsy Kent July 19, 2020 In your quest to get clear about your ideal client (or customer), you’ve probably come across this: Finding Your Ideal Customer – 32 Questions You Should Ask. That list has made it a very popular post. It’s pretty clear that thousands of business owners are trying to find clarity around … Continue reading Stop Changing Your Mind About Your Ideal Client – Because You’re Leaving Money on the Table…
Developing Client Financial Insights
Evelyn Frederickson — March 14, 2020 Developing client financial insights is one of the key skills that separates top performing sellers from all others. Yet, a recent survey by FinListics Solutions and Revegy reveals that less than 25 percent of sellers believe they understand their customers’ financial performance very well, and almost 50 percent believe … Continue reading Developing Client Financial Insights
Your Client Has a New Boss? We Can Predict What’ll Happen Next!
Karl Sakas — November 11, 2019 Follow @KarlSakas Your client has a new boss? Here’s how to make it a win instead of a loss. There’s an old joke about executive turnover: “When a new CEO starts, they have three ‘jobs’ to do: Hire someone, fire someone, and rearrange the furniture.” When your client’s boss … Continue reading Your Client Has a New Boss? We Can Predict What’ll Happen Next!
Agency Satisfaction Index: Take Control of Your Client Relationships
Karl Sakas — October 28, 2019 Follow @KarlSakas Consider your current stage: Powerless, Overwhelmed, Confident, or Valued? Agencies talk a lot about Client Satisfaction, which is important. But we need to talk more about Agency Satisfaction. Why? You’ll go out of business if clients are unhappy… yet if they’re happy while you’re miserable, you’ll want … Continue reading Agency Satisfaction Index: Take Control of Your Client Relationships
How to Use a Client Feedback Form to Get Better Feedback
Max Benz — September 20, 2019 — September 20, 2019 As a project manager, it’s your job to make sure that your client is happy and that his or her project is moving in the right direction. So it’s essential to make sure you have a strategy for collecting feedback that will keep your clients … Continue reading How to Use a Client Feedback Form to Get Better Feedback