By Michael Grothaus December 02, 2023 No one hates change like app users, and the latest changes that Google has made to the colors in its Google Maps app are ruffling users’ feathers all over the web. Google Maps users on Reddit have called the new colors “godawful” and expressed how they “hate” the … Continue reading Google Maps’ new colors: a hopeful sign of more changes to come
Adobe’s Project True Colors Complements Clothing Colors With Skin Tone by Laurie Sullivan @lauriesullivan, March 22, 2023 Adobe previewed technology this evening for the fashion and retail industries through its Summit Sneaks program at the company’s annual Adobe Summit in Las Vegas. Sneaks is technology created by Adobe employees — from engineers to designers — that … Continue reading Adobe’s Project True Colors Complements Clothing Colors With Skin Tone
Kevin George — September 14, 2017 Follow @imkevin_monk — September 14, 2017 As the calendar gradually crawls to the month of September, email marketers across the globe get ready for the busiest quarter of the year i.e. the Holiday Season. Whether you are a brick-and-mortar storefront dabbling in omnichannel marketing or full-fledged e-commerce/ online retailer, … Continue reading How to Choose the Right Colors for Your Holiday Emails
Amanda Singleton — August 1, 2017 — August 1, 2017 422737 / Pixabay Besides defining your brand, color grabs attention, conveys the right emotions, and also helps illustrate the hierarchy of page elements in your design. It’s a big influence in user engagement. Also important for influencing engagement are a good user experience and well-written … Continue reading How Do Colors Influence Website User Engagement?
by Maya Devassy Follow @FortressCGSeptember 30, 2016 Web design is a crucial part of the website creation process. With the rise of mobile and tablet devices accessing the internet more than laptops and desktops, having a responsive web design that is resizable and optimal is a must these days. But as business owners focus on … Continue reading What Colors Should I Use for My Website?
Miranda PaquetAugust 27, 2015 When it comes to email design, it’s easy to get carried away. You want your message to stand out in the inbox and grab your audience’s attention, but there’s also the risk that you could be going overboard with the emails you create. Consider these two email examples — which would … Continue reading How to Choose the Right Colors and Fonts for Your Emails
Michael GeorgiouJuly 6, 2015 Almost 90 percent of all product assessments are related to color, indicates a study conducted by Quick Sprout. Each color has a psychological effect on us that goes deeper than we think. They have an enormous influence on our attitudes and emotions. For example, the color blue has a calming effect … Continue reading Increase Your Conversion Rate Using Colors in The Right Way
Macdara Bracken November 18, 2014 The Psychology Of Colors We’ve all heard that the color you paint a room can affect your mood. True, but this mood alteration is quite transient, so it may not be very beneficial over time. But color can be a great tool for the 20 seconds or so your contacts … Continue reading The Psychology Of Colors And Images In Email Marketing
Typeface and color can boost conversions. Both have become more important to brands, especially on smaller screens of digital devices such as smartphones and smartwatches. Last week, marketers read about the mobile ad network Todacell and its research on how a country’s gross domestic product (GDP) and specific colors in advertisements and type running on mobile … Continue reading Typefaces, Colors Carrying Brand Searches Through Conversions On Small Screens
