Tag Archives: common

Common Invoice Mistakes to Avoid

Albert Costill — March 11, 2020 As a business owner you should know that cash flow, and not profit, is the most important part of your business. But, in order to have a positive cash flow, you first need to have cash flowing into your business. And that can only be achieved through invoicing. Even … Continue reading Common Invoice Mistakes to Avoid →

6 Common SEO Mistakes That You Need to Avoid

SEO Mistakes

Dina Ely — March 11, 2020 Learning about SEO is something that every marketer, blogger or business person trying to advertise their brand needs to do. SEO is one of the most important segments of digital marketing and without it, you can’t expect great results. This is why more and more people try to master … Continue reading 6 Common SEO Mistakes That You Need to Avoid →

The 5 Most Common Pitfalls in Launching a CSM Team

Content Strategy

Nick Mehta — February 26, 2020 The Hare, mad at the Tortoise for beating her in a (now world-famous) foot race, said to the Tortoise, “Let’s have a rematch.” The Tortoise thought to herself, “Slow and steady wins the race!” and agreed. “Where’s the finish line?” she asked. The Hare replied, “I’ll race you home,” … Continue reading The 5 Most Common Pitfalls in Launching a CSM Team →

Common Mistakes in Creating Lifecycle Stages

Project Management

Kelly Groover — February 21, 2020 When a lead becomes marketing or sales qualified, it’s an exciting time for both teams. You put in your hard work, and it’s paid off! But getting to that celebratory point can be difficult if your departments are not aligned when it comes to your lifecycle stages and the … Continue reading Common Mistakes in Creating Lifecycle Stages →

Debunking Common AMP Myths

Google AMP

Robert Gara — February 21, 2020 The AMP project turns four-years this month and has become a common presence in the online browsing experience since its late February 2016 launch. Over that time, AMP has been subject to hype, hope, misconception and even outright misrepresentation. A cursory web search will turn up many articles on … Continue reading Debunking Common AMP Myths →

Technical SEO: 16 Common Issues That Will Tank Your Rankings

SEO Checklist

John Lincoln — February 12, 2020 Technical SEO is the process of optimizing your website for search. It helps search bots discover, understand, and index your site. It also helps you gain rank with popular keywords. Unfortunately, it’s easy to neglect certain aspects of technical SEO. When you do that, your rank will suffer. In … Continue reading Technical SEO: 16 Common Issues That Will Tank Your Rankings →

Five Failed Brands, Retailers Have Something In Common: Incorrect Information

Retail Industry

Five Failed Brands, Retailers Have Something In Common: Incorrect Information by Laurie Sullivan , Staff Writer @lauriesullivan, December 2, 2019 Holiday parties are a great place to learn through word of mouth about new retailers or brands that just opened nearby. Consumers grab their mobile phone and search in Google or Bing for the name to … Continue reading Five Failed Brands, Retailers Have Something In Common: Incorrect Information →

Viant Separates From Meredith As Ad Industry Buybacks Become More Common

Marketing Guide

Viant Separates From Meredith As Ad Industry Buybacks Become More Common by Laurie Sullivan @lauriesullivan, November 8, 2019 Ad-tech company Viant completed a company buyout earlier this week that the co-founders say allows them to “take back control” from Meredith Corporation. The transaction includes the 60% of Viant that Meredith acquired from Time in January … Continue reading Viant Separates From Meredith As Ad Industry Buybacks Become More Common →

3 Tricks to Solve Your Most Common Facebook Ads Issues

Facebook Advertisement

Michelle Morgan — September 15, 2019 — September 15, 2019 Facebook has one of the most advanced ads managers we have access to in the self-serve PPC space. There are lots of campaign objectives, each with their own set of best practices to follow. This allows for an incredible level of specificity. But to a … Continue reading 3 Tricks to Solve Your Most Common Facebook Ads Issues →

Time Leakage: The Common (Yet Hidden) Problem That’s Hurting Your Profit Margins

Time Management

Karl Sakas — September 9, 2019 Follow @KarlSakas — September 9, 2019 Time Leakage is hurting your agency’s profit margins. Read on to see why… and how to fix it. What if you were wasting $ 15,000 per employee every year? You might already be doing this, thanks to a common (yet often hidden) problem: … Continue reading Time Leakage: The Common (Yet Hidden) Problem That’s Hurting Your Profit Margins →