By Jenn Lim July 21, 2023 Over the last three years, stories about quiet quitting, quiet firing, and the Great Resignation filled our newsfeeds. New data from ADP’s Research Institute tells us, however, that despite almost 10 million jobs being available, people are quitting less and staying in their current roles. Why are people … Continue reading Staying in one job is sexy again. Here’s how to make your days more compelling
By Nathan Furr and Susannah Harmon Furr August 24, 2022 Stories awaken possibility because they inspire curiosity and help us imagine what might be possible. Ursula K. Le Guin, one of the great science fiction writers, wrote stories to “dislodge my mind, and so the reader’s mind, from the lazy, timorous habit of … Continue reading How to tell a compelling story to motivate others
Authenticity Is the Key to Compelling Content in 2022: Here’s Why Nate Nead / 31 Jan 2022 Content marketers like to spend time debating amongst themselves about how the content world is going to change and which trends are going to dictate the future of the industry (as well as which fads are going … Continue reading Authenticity Is the Key to Compelling Content in 2022: Here’s Why
Victor Akujuo September 30, 2021 It is no news that TikTok is now the hottest platform for creators. With a global presence in over 150 countries, and over 1 billion monthly active users, TikTok holds ample opportunity for businesses. What started as “social media for dancers’ has morphed into a platform for entertainment and education. … Continue reading 5 Compelling Reasons You Should Incorporate TitkTok Into Your Marketing Strategy
Stacy Lee September 24, 2021 Job descriptions are the new landing pages for recruiters. These short copies may not look much, but it’s your foot-in-the-door to get more applicants and, ultimately, the perfect fit for the position that you’re trying to fill. It should be well-structured, enticing, and has all the relevant information that a … Continue reading How to Write a Compelling Job Description
Liz Kislik September 2, 2021 As a management consultant and executive coach, I’m often present when crucial presentations are being made to boards, senior leadership, and top customers. Although many presenters have good technical chops, know their stuff, and care a lot, their presentations often confuse rather than persuade their audience. It’s remarkable how often … Continue reading How to Be Clear and Compelling When You Make an Important Presentation
Ron Stefanski July 2, 2021 On YouTube, first impressions matter. One of the most effective ways to win the hearts of new viewers on your channel is with a captivating trailer. In this article, you will learn how to make a great trailer for a powerful YouTube hook. What is a YouTube channel trailer? A … Continue reading 12 Tips to Create a Compelling YouTube Channel Trailer (+Examples)
Antonia Hite May 18, 2021 2020 was a whirlwind of change. We, as marketers, had to set aside all that we knew about in-person event planning, became Zoom-super users, and learned everything we could about planning and executing virtual events. 2021 is bringing its own challenges, and with varying levels of comfort with in-person experiences … Continue reading Compelling Hybrid Experiences: Bridging the Gap Between Virtual and In Person
Judi Friedman February 19, 2021 Have you ever wondered what makes any place truly great? What gives San Francisco or 30A in Florida those peculiar “good vibes” that make you want to go and see it for yourself? Is it the business district, the museums and restaurants, casinos—or is it something more? The answer to … Continue reading “Good Vibes” Come from a Compelling Story
Erica Sunarjo November 6, 2020 Building a strong online presence is a complex process. There are so many different elements that need to fit in together to help you build the right picture and attract the right audience. That includes mastering both on-page and off-page SEO. And one of the most important on-page SEO elements … Continue reading How to Write Compelling Meta Descriptions
