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New tools for automated branding and campaign building aimed mainly at SMBs and non-profits. Kim Davis on May 8, 2024 Constant Contact, the SMB- and non-profit-focused digital and email marketing platform, has broadened its offering by introducing BrandKit and Campaign Builder, automated tools for brand consistency and campaign creation. Both solutions are powered by … Continue reading Constant Contact launches automated tools for brand consistency and campaign creation
Nagesh Sharma — October 29, 2019 Follow @just4nagesh As promised, here is part two of the three-part blog series, inspired by the writings of John C. Maxwell, “The 15 Invaluable Laws of Growth: Live Them and Reach Your Potential.” I’m humbled for the appreciation and love my readers have shown for the previous blog post. … Continue reading The Law of Intentionality, Environment, and Consistency
Brian Basilico — July 1, 2019 Follow @bbasilico — July 1, 2019 There’s an old dad joke that goes, how do you eat an elephant? And the answer is, one bite at a time. But eating an elephant is a big job. And one of the things that we have to deal with in the … Continue reading How to Create Consistency in the Overwhelm of Change
Daniel Codella — March 13, 2019 Follow @mrcodella — March 13, 2019 Things that grow change. It’s a universal truth that applies to our bodies, plants, and yes, even organizations. As head count rises, maintaining a company’s culture and aligning people with its values gets harder. The effects of Dunbar’s number kick in. Rules, policies, … Continue reading How to Walk the Tightrope Between Consistency and Growth
Amie Levasseur — January 16, 2018 — January 16, 2018 Personalizing a site or app is a great way to create a relevant and engaging experience for a visitor or user. In many cases, a personalized experience is so subtle that visitors will not even realize that they are experiencing personalization. Instead, it just feels … Continue reading 3 Steps to Design Consistency for Your Personalized Experiences
Janet Church — September 4, 2017 Follow @JanetChurch — September 4, 2017 LoboStudioHamburg / Pixabay To attract and secure customers in today’s competitive business landscape, it is essential for every company to deliver a consistent brand image. for success and survival. As mentioned in Forbes, “consistency is the key to successful branding and consistency goes … Continue reading How Brand Consistency on Social Media is Critical for Your Customers
Steve HammSeptember 30, 2015 If you still treat social media marketing as a task you undertake after hours or on weekends, you run the risk of letting the competition overtake you. The interactions between consumers and individual brands have proven to be so successful that a company’s expertly planned daily representation on the various platforms … Continue reading Social Media Marketing Statistics Highlight the Importance of Frequency and Consistency
Trevor YoungMarch 10, 2015 The urge to jump on social channels to market one’s business is often overwhelming. You just want to get on there and get started! Then the novelty wears off and the grind (for some) starts: Creating content for your various social channels, not to mention interacting with, and responding to, the … Continue reading Consistency is Key for Social Media Success
Todd WilliamFebruary 4, 2015 It’s 2015. Do you know where your business is? Of course you do. You probably work there on a regular basis. But if Google doesn’t know where your business is, your local search engine optimization campaign will never get off the ground. The Google Pigeon update that went into effect in … Continue reading Consistency is King: How Typos are Ruining Your Local Search Rankings
