Tag Archives: Consulting

Email and Social Media Marketing Ideas for Consulting

Email Marketing Tools

Sarah Bricker Hunt September 30, 2020 You already know that email and social media marketing are goldmines for driving new leads and building your consultancy brand. But how, exactly, should you approach email and social media marketing campaigns? There is a sea of advice to be found online for digital marketing, but much of the … Continue reading Email and Social Media Marketing Ideas for Consulting →

How to Monetize your Knowledge with a Consulting Business (Pt 2)

Consultants

Steven Imke — December 4, 2019 Follow @SteveImke Previously, we discussed how to properly target, prospect, and qualify consulting engagement leads as a way to monetize your knowledge as a consulting business. In this post, we cover the pitch meeting and how to write a winning proposal. Pitch Meeting Once you have a qualified lead … Continue reading How to Monetize your Knowledge with a Consulting Business (Pt 2) →

How to Monetize your Knowledge with a Consulting Business (Pt 1)

Consultants

Steven Imke — November 26, 2019 Follow @SteveImke Having a consulting business is all about being able to monetize your knowledge. Most consulting businesses have a very narrow, but deep knowledge of a particular subject such as cybersecurity, human resource management, the law, etc. While some consulting businesses have more than one employee, a large … Continue reading How to Monetize your Knowledge with a Consulting Business (Pt 1) →

Top 4 Benefits of Using a Consulting Firm for Succession Planning

Business Planning

Rick Lepsinger — November 29, 2018 Follow @onpoint_llc — November 29, 2018 rawpixel / Pixabay Succession planning is a crucial component of sustained organizational success. Some measure of turnover is inevitable for any company, and the financial costs of not filling those vacancies quickly can be significant. A 2013 Mercer study even estimated that these … Continue reading Top 4 Benefits of Using a Consulting Firm for Succession Planning →

How Digital Transformation Will Change Consulting Business Models

Digital Transformation

Jeff Mutimer — September 26, 2017 — September 26, 2017 fancycrave1 / Pixabay Four years ago, the Harvard Business Review published an article that predicted the disruption of the consulting industry as a result of the evolving digital economy. Over the past few years, we’ve seen that disruption start to develop. Consultants are adding digital … Continue reading How Digital Transformation Will Change Consulting Business Models →

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