May 07, 2024 Tinder continues to weigh down Match Group’s dating empire Tinder’s paying user base declined 9% from the same time a year ago to just under 10 million. BY Jessica Bursztynsky Tinder continued to lose paying users in its first quarter, with Match Group CEO telling investors Tuesday that the company expects to slow … Continue reading Tinder continues to weigh down Match Group’s dating empire
Adobe continues to weave generative AI into applications across its platform in a series of new product announcements. Kim Davis on March 27, 2024 “When we think about the magic and value of AI, we know that it actually comes only from a seamless integration into the workflows that you, as customers, already know and … Continue reading Adobe continues to roll out genAI capabilities across its platform
Video Continues To Drive Programmatic Spending Growth by Ray Schultz , August 17, 2023 Video will continue to dominate programmatic display ad spending going forward, according to a statistical summary on the state of programmatic released Thursday by Insider Intelligence/eMarketer. In 2023, video spend will total $74.47 billion, versus $59.49 billion for other programmatic digital … Continue reading Video Continues To Drive Programmatic Spending Growth
ChatGPT Site Traffic Continues To Fall Worldwide by Laurie Sullivan @lauriesullivan, August 4, 2023 Web traffic to OpenAI’s ChatGPT sites continues to fall. Worldwide traffic to chat.openai.com fell 9.7% in June and 9.6% in July. In the U.S., ChatGPT traffic fell 15% in June, then another 4% in July, according to Similarweb. One thought by … Continue reading ChatGPT Site Traffic Continues To Fall Worldwide
Confusion Continues Over Elon Musk’s Tweet Limits on Twitter Deanna Ritchie / Jul 4, 2023 In an effort to combat the extraordinary amount of data scraping that occurs on the website, Twitter’s owner, Elon Musk, has lately imposed restrictions on the number of posts that users are permitted to read in a single day. … Continue reading Confusion Continues Over Elon Musk’s Tweet Limits on Twitter
Amazon Leads In Fake Reviews As Consumer Trust Continues To Erode by Laurie Sullivan @lauriesullivan, May 12, 2023 Consumers are concerned about fake reviews across all ecommerce sites, but one site in particular remains high. A recent survey of 13,000 consumers from PowerReviews — How Fake Reviews Destroy Consumer Trust – and How Brands and … Continue reading Amazon Leads In Fake Reviews As Consumer Trust Continues To Erode
Twitter Blue verification was a complete disaster in exactly the ways everyone predicted Karissa Bell @karissabe Elon Musk’s plan to democratize Twitter verification lasted less than two days. Twitter has temporarily pulled new signups for Twitter Blue after the platform was overrun by verified trolls. The company told staffers subscriptions were on hold to … Continue reading Twitter stokes confusion as ‘verified’ drama continues
Reddit Continues To Update Ad Platform by Laurie Sullivan , Staff Writer @lauriesullivan, March 23, 2023 Reddit on Thursday made it easier to set up and run advertising campaigns across its platform as the company continues to grow its global ad business. Updates to Reddit Ads Manager are intended to make set-up and management easier. The … Continue reading Reddit Continues To Update Ad Platform
60% of businesses say they are increasing spending on marketing technology, services and personnel this year. Constantine von Hoffman on March 13, 2023 Some 60% of businesses are increasing their spending on martech this year, according to a study by Clevertouch Marketing and the University of Southampton. However, more B2B businesses are reporting trouble in … Continue reading Martech spending continues strong despite rocky economy
Agency New Biz Continues To Recede Through First 8 Months by Joe Mandese @mp_joemandese, October 14, 2022 While the ad industry still is not in a recession, according to the major agency forecasting units, the major agencies continue to see their year-over-year revenues declining, according to a monthly tracking study of revenue gains by consultant … Continue reading Agency New Biz Continues To Recede Through First 8 Months
