Remington Begg — April 26, 2019 Follow @remingtonbegg — April 26, 2019 Sure we all dream of a day where we reach #inboxzero. We say we’re tired of email. We move to communication channels and tools like Slack, Flock, Facebook Messenger, Whatsapp and others. And we see the calls that “email is dead.” But the … Continue reading Has Conversational Marketing Killed Email?
Tag Archives: Conversational
Three Ways To Think About Conversational Artificial Intelligence
Three Ways To Think About Conversational Artificial Intelligence by Marc Ferrentino , Op-Ed Contributor, April 1, 2019 If you’re running a business in 2019, you know consumers use a greater number and variety of technologies to search and find your information about your business. But few businesses understand how scattered their brand information is across … Continue reading Three Ways To Think About Conversational Artificial Intelligence
How Conversational Commerce is Transforming Customer Service – and Payments
Jared Ronski — August 15, 2018 Follow @jaredronski — August 15, 2018 The stats on e-commerce are telling a promising story. According to a recent survey by Square and Mercury Analytics, 51 percent of Americans prefer to shop online. In fact, 67 percent of Millennials like to shop online over in-store, and both Millennials and … Continue reading How Conversational Commerce is Transforming Customer Service – and Payments
5 Ways Restaurants can Use Conversational Commerce
By Shivangi Sharma November 17th, 2017 Conversation, and not communication,is the essence of all human interactions. If you are wondering what is the difference between these two terms, the following explanation might help: While conversation is the actual exchange of ideas between two or more people, communication is more about the means through which a conversation … Continue reading 5 Ways Restaurants can Use Conversational Commerce
How to Write Conversational Status Updates, Posts and Content on LinkedIn
James Potter — October 11, 2017 Follow @thelinkedinman — October 11, 2017 geralt / Pixabay Too often people divorce any thinking of real life when they get on LinkedIn, slipping into “social media mode” and suddenly do and write things in ways we would never do in #reallife! Perhaps if you thought of LinkedIn more … Continue reading How to Write Conversational Status Updates, Posts and Content on LinkedIn
The fallacy of choice: How conversational UIs are altering the marketing landscape
Columnist Malcolm Cox discusses how conversational UI is impacting marketing and why simplifying the customer experience is the only way forward. Malcolm Cox on September 28, 2017 Apple’s new iPhone X is doing away with nearly everything but the screen. Now, we’ll only have to look at it for it to know that it’s … Continue reading The fallacy of choice: How conversational UIs are altering the marketing landscape
Conversational Commerce Is The Future of E-Commerce
Murray Newlands — August 9, 2017 Follow @murraynewlands — August 9, 2017 In today’s technology-driven society, companies are constantly trying to create a name for themselves by implementing innovative solutions into their business processes. Conversational commerce and conversational marketing have become the talk of the town because they allow you to communicate with your target … Continue reading Conversational Commerce Is The Future of E-Commerce
An introduction to conversational commerce and bots
Bots are sweeping the digital landscape, giving consumers even more ways to interact with their favorite brands. Columnist Christie Olson believes it’s high time for marketers to think about how to incorporate bots into their digital strategies. Christi Olson on June 22, 2017 Conversations. We seem to be talking about talking an awful lot … Continue reading An introduction to conversational commerce and bots
Think Like a Director: The Secret to Managing a Conversational Presentation
Julie Hansen — May 17, 2017 Follow @acting4sales— May 17, 2017 A conversational presentation is a non-linear style of presenting in which you can move about in a more fluid way responding to prospect’s interests. It’s a big – and often welcome – change from the old days of a sales person’s orderly and scripted … Continue reading Think Like a Director: The Secret to Managing a Conversational Presentation