Tag Archives: Create

Meta’s AI image generator struggles to create images of couples of different races

Meta’s AI image generator struggles to create images of couples of different races The AI tool had a tendency to create depict people of the same race even when explicitly prompted otherwise. Karissa Bell   Updated Thu, Apr 4, 2024 Screenshot via Meta AI Meta AI is consistently unable to generate accurate images for seemingly … Continue reading Meta’s AI image generator struggles to create images of couples of different races

How to create content for every stage of the customer journey

Craft compelling content that guides your audience from initial interest to confident purchase, enhancing connection and conversion. Stephanie Trovato on March 20, 2024 Ever landed on a website, ready to explore, only to be met with a loud “BUY NOW!” before you’ve even found your bearings? It’s jarring, right?  Now, think about a different welcome … Continue reading How to create content for every stage of the customer journey

This personality type can help create a healthy workplace culture

  By Jose Ucar February 03, 2024 When it comes to communication, there are three effective strategies that can help you influence people and create a positive shift in their perspectives and actions: 1) The conveyor: this involves directing and telling people what to do, providing clear instructions and guidance to achieve desired outcomes. 2) … Continue reading This personality type can help create a healthy workplace culture

Informa Tech/TechTarget merger would create a B2B data giant

The goal of the deal appears to be a single entity that can provide first-party data at scale. Mike Pastore on January 17, 2024 The proposed combination of London-based media and data company Informa PLC’s Informa Tech and Massachusetts-based TechTarget would create a B2B data giant. The deal, announced Wednesday, is subject to approval by … Continue reading Informa Tech/TechTarget merger would create a B2B data giant

Square Enix plans ‘aggressive’ use of AI to create new forms of content

Square Enix plans ‘aggressive’ use of AI to create new forms of content ‘I believe that generative AI has the potential… to reshape what we create.’ Steve Dent   Tue, Jan 2, 2024 Square Enix Generative AI provoked a lot of discussion last year around images, text and video, but it may soon affect the … Continue reading Square Enix plans ‘aggressive’ use of AI to create new forms of content

How to create case studies that sway B2B decision-makers

Here’s how to craft compelling B2B case studies that resonate with decision-makers, blending narrative and data for maximum impact. Stephanie Trovato on December 19, 2023 When your prospects are on the brink of decision-making in their buyer’s journey, a compelling case study can tip the scales in your favor. Because people, even corporate decision-makers, crave … Continue reading How to create case studies that sway B2B decision-makers

How to create a re-engagement strategy that doesn’t insult your subscribers

Here’s what email marketers should and shouldn’t do to manage inactive subscribers and rebuild engagement. Kath Pay on December 19, 2023 I thought I could get through 2023 without having to address a perennial problem for email marketers: how to manage seemingly unengaged subscribers without cutting them off. I was wrong.  On Dec. 1, Google … Continue reading How to create a re-engagement strategy that doesn’t insult your subscribers

Instagram will soon let you create polls in the comments section of your posts

Instagram will soon let you create polls in the comments section of your posts Instagram head Adam Mosseri said the platform has begun testing the new polls feature, and will soon expand it to everyone. Cheyenne MacDonald   Thu, Oct 19, 2023 Instagram/Adam Mosseri Instagram has started allowing some users to create polls in the … Continue reading Instagram will soon let you create polls in the comments section of your posts