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By Laya Neelakandan April 24, 2023 Imagine a world in which every detail in your office, down to the assortment of items on your desk, is available from the comfort of your home. Now, that possibility is not just imaginable, but entirely possible through Katmai, a virtual communications platform launching today that creates … Continue reading This startup is turning the RTO debate on its head by creating a digital twin of the office
By Shalene Gupta April 03, 2023 Last fall, John Timmerman, founder and CEO of digital marketing agency Good Monster, had a problem. He’d lost three clients through no fault of his own—acquisitions, startups running out of funding, the list goes on—but now he was responsible for the decision that came next. Lay off … Continue reading Hampton is creating a safe space for tech CEOs
Learn what it takes to develop high-performing creative marketing firms and in-house agencies that go beyond best practices. Brian Kessman on January 17, 2023 at 9:45 am | Reading time: 7 minutes Did you know that most creative and marketing organizations still rely on organizational strategies, structures and management philosophies that date back to 1911? … Continue reading A 5-point framework for creating a high-performing marketing organization
Self-service marketing increases efficiency, gives marketers more skills and lets marketing operations focus on strategic issues. Constantine von Hoffman on December 14, 2022 at 12:11 pm | Reading time: 6 minutes Marketing operations teams have a big problem with staff burnout and turnover. Among the many reasons for this is the amount of time spent … Continue reading A 4-step guide to creating a self-service marketing organization
What You Need to Know About Creating Websites for the Decentralized Web Nate Nead / 10 Nov 2022 As the web moves towards a more decentralized future, web designers will need to learn new skills in order to create websites that are compatible with this new technology. Blockchain technology is a distributed database that … Continue reading What You Need to Know About Creating Websites for the Decentralized Web
By Jennifer Alsever September 17, 2022 Amid worries over rampant inflation and whether the U.S. may be slipping into a recession, some economists see one simple fix that could lift the economy: immigration. “The economy would benefit enormously from more immigration,” says Mark Zandi, Moody’s chief economist. “It would alleviate labor shortages and … Continue reading Retiring baby boomers are creating a labor shortage—immigration could be the solution
To Finish 2022 Strong Means Finding, Creating And Keeping Consumer Value by Ali Amarsy , Op-Ed Contributor, August 29, 2022 Value. This is the hot topic of the season — at conference main stages, in one-on-one conversations and even across phone screens. The news of the Federal Reserve’s actions to combat inflation reminded us of … Continue reading To Finish 2022 Strong Means Finding, Creating And Keeping Consumer Value
Creating Genuine Human Connections Is ‘Unspoken’ Secret To Marketing Success by Ashley Cooksley , July 29, 2022 Too often, marketers undervalue the power of genuine connections, instead emphasizing straightforward ROI and stats they can cite. Sometimes brands forget that they’re dealing with—or rather, speaking to—real people living their everyday lives. People use social media for … Continue reading Creating Genuine Human Connections Is ‘Unspoken’ Secret To Marketing Success
Creating an HTML Email Everything you Need to Know Rohan Kar / 04 Jul 2022 While an HTML email empowers you to deliver a stunning user experience to your subscribers — designing and developing one is no walk in the park. The exercise of creating an HTML email is rather nuanced, requiring one to … Continue reading Creating an HTML Email Everything you Need to Know
A Blueprint easily and effectively communicates the work the agile team has planned with its stakeholders. Stacey Ackerman on June 16, 2022 We recently introduced you to Agile Marketing Navigator, a flexible framework for navigating agile marketing for marketers, by marketers in the article, A new way to navigate agile marketing. The navigator has four … Continue reading Getting started with the Agile Marketing Navigator: Creating a blueprint
