Colm BarrySeptember 23, 2015 In part 1 of ‘How to create an online video strategy’, we examined how you can set goals and targets for your strategy as well as finding the true voice for your brand. In this second instalment, will we investigate how you can increase your brand’s visibility by creating videos and … Continue reading How To Create An Online Video Strategy – Part 2: Video Creation & SEO
Priya Florence ShahSeptember 6, 2015 Are you a blogger who’s been trying to build her blog audience and failing miserably to do so? If you’ve been wondering why your blogging efforts are not getting the results they used to get even a year ago, this post is for you. In this post, I explore blog … Continue reading Blog Content Creation and Promotion In 2015 and Beyond [Infographic]
Laurie Sullivan @lauriesullivan, (June 27, 2015) With billions of pieces of data collected daily from searches on its site, About.com has launched a data-backed content creation lab it calls IDEA Studio, supported by more than a dozen creative team members and several data PhDs. The group will take on advertising conglomerates like WPP, which recently … Continue reading About.com Opens Data-Rich Content Creation Idea Studio
by Steven Eastlack June 26th, 2015 If there is one thing small businesses don’t lack, it’s access to a wide variety of tools to aide in the content creation process. The only true way to figure out which tool you enjoy using the most and find works best is to test them out. But, it … Continue reading 10 Tools To Help With The Content Creation Process
In addition to rolling out its new image creator, the company announced $2.5 million in seed funding from Venture51 and K5 Ventures. Amy Gesenhues on June 19, 2015 Content creation platform Visage has secured $2.15 million in seed funding from Venture51 and K5 Ventures, in addition to launching its web-based “do-it-yourself” tool for creating branded … Continue reading Content Creation Platform Visage Launches Web-Based DIY Tool For Creating Data Graphics
How do you constantly churn out new, original content for your business? Columnist Steve Olenski rounds up his top picks of tools to boost your content creation process. Steve Olenski on June 15, 2015 Businesses need to create new content at an unprecedented rate. Seventy percent of B2Bs are creating more content than they did just … Continue reading Top Tools To Jumpstart Your Content Creation & Keep It Going
Laura HeartMay 30, 2015 Once upon a time back in 2009, infographics were the archetypal victims of their own success. After a few early examples gained extraordinary traction online, internet marketers everywhere jumped on the infographic bandwagon… An infographic history lesson The “original” infographics thrived, offering viewers a visually appealing, high-impact way to digest information. … Continue reading Comprehensive Guide To Infographic Creation And Promotion
Ashley Taylor AndersonMay 29, 2015 In my previous article, I explored the immediate answer to our brand marketing woes: interactive content. But if history is any indicator, we can be confident that today’s innovations will quickly evolve into something we’ve only just begun to imagine. In this last article on brand marketing evolution, we’re going to … Continue reading Brand Marketing Evolution: The Future of Content Creation
If you’re a content marketer, you know how important it is to produce interesting and relevant content. If you’re a content marketer for the B2B space, you know how important it is to produce content that’s also fact-driven and referral-worthy. Many of the potentials buyers we’re writing for don’t want to read fluff; they want … Continue reading My 4-Step Process to Marketing Research for Content Creation
We often come to the realization that sometimes our greatest strengths or supports can become our biggest setbacks. For example, someone who is a perfectionist can tap into that Type-A drive to execute a number of initiatives; but that unending search for betterment can also handicap progress. Content creation is just as confusing. While marketers … Continue reading Content Creation: A Marketer’s Double-Edged Sword
