In this webinar, learn how to overcome the loss of third-party cookies by connecting the dots on your customers’ identities. Cynthia Ramsaran on December 17, 2021 In this competitive environment, marketers must understand which online devices and offline behaviors belong to a consumer and who that consumer is. As the clock ticks closer to … Continue reading Avoid an identity crisis by getting to know your customers
Nina Fountain December 3, 2021 How you work today could be creating downstream issues. We outline what you need to know to manage a hybrid workplace. Should you go to the office today or not? At home there are distractions to contend with, technology issues and the potential productivity drain of work around the house. … Continue reading Today’s Hybrid Norm Could Be Tomorrow’s Workplace Crisis
John Rampton November 16, 2021 In life, there are specific rules you should never break under any circumstance. For example, bringing uninvited guests to a wedding or not picking up your dog’s waste in the park. The same goes for putting fruit on pizza or crossing the streams if you ever dreamed of becoming a … Continue reading 6 Personal Finance Rules You Can Break During a Crisis
The Adobe Digital Experience Index, based on real transactions, finds a huge out-of-stock effect. Kim Davis on November 9, 2021 Problems with the supply chain were always going to have an effect on 2021’s holiday shopping season. New data from Adobe gives some idea of what the scale of the effect is likely to be … Continue reading Supply chain crisis impacts holiday shopping
Sabrina Sedicot October 1, 2021 In July, 2020, the Institute of Supply Management completed a survey stating that over 76% of companies have admitted to a loss in revenue since the start of the year. A drop of 23% on average means that COVID-19 has had a significantly negative impact on industries’ ROI. Many businesses … Continue reading 7 Ways to Minimize Supply Chain Disruption During Crisis
People want to go where somebody knows their name. Identity makes it happen for brands, and getting it right drives personalization and trust. Sponsored Content: Acxiom on August 25, 2021 People shop in stores and on websites that recognize them and welcome them back. They like offers that match their interests and are delighted by … Continue reading Is your brand facing an identity crisis?
Barry Rosen July 16, 2021 What did the past year demand of us as leaders? We faced a host of threats and stressful situations. Many of us had to re-think and adjust our entire economic model to ensure the survival of our organizations and the well-being of our employees. As a global community and national … Continue reading Delegation Can Help You Navigate a Crisis
Elliot Begoun March 18, 2021 Canva.com Before I go any further, I want to let you know that this article is more personal than most of my posts. I struggled with how best to construct this message. I worried that it would seem self-aggrandizing or self-absorbed. After mulling it over for a long time, I … Continue reading Don’t Let a Crisis Go to Waste
Chintan Zalani January 20, 2021 Small business owners have been hit hard and are bearing the brunt during the uncharted pandemic times in 2020. Many companies have pivoted quickly and managed to stay afloat, though. Which shows it’s possible to survive and sail your business through the crisis. But in this article, I want to … Continue reading Sailing Your Business Through the Crisis In 2021: Tips and Resources
Tony Zambito December 15, 2020 Empty office buildings dot the map of the United States. Once bustling communities adjacent to business parks are quiet. Restaurants and services that once served the lunch crowds from office complexes are limited to takeout or have closed their doors for good. Amidst all of this, many businesses are singing … Continue reading Business Leaders: Do Not Ignore the Mental Health Crisis Related to the COVID-19 Pandemic
