Tag Archives: Crystal

Looking Into The Crystal Ball – The Future of Performance Management

by Annabelle SmythSeptember 29, 2016 Each year or every six months employees and managers meet for the regular performance appraisal to see how the employee is doing and how to improve. The basis of the system is to measure, evaluate, and improve employee performance. However, the basis is flawed and 76 percent employees said they … Continue reading Looking Into The Crystal Ball – The Future of Performance Management →

A studded sheath dress or a crystal ball? How a tweet from Ivanka Trump illustrates affiliate marketing’s future

Affiliate Marketing

Columnist Adam Weiss shares four ways affiliate partnerships are designing the future of influencer marketing. Adam Weiss on August 5, 2016 at 10:00 am Ivanka Trump is an Executive Vice President of The Trump Organization, founder of her self-titled fashion line, a media mogul with her IvankaTrump.com content site for working women and an activist … Continue reading A studded sheath dress or a crystal ball? How a tweet from Ivanka Trump illustrates affiliate marketing’s future →

Role Clarity: 7 Ways to Set Crystal Clear Expectations With Your Team

Team Management

by Kirk Dando April 27, 2016 Follow @kirkdandoApril 27, 2016 How do you set clear expectations for leadership at all levels, including yourself? The only way to set crystal clear expectations is to have absolute role clarity. Role clarity is not the typical job description. Here is how to give real role clarity to any … Continue reading Role Clarity: 7 Ways to Set Crystal Clear Expectations With Your Team →

Iterative A/B Testing – A Must If You Lack a Crystal Ball

Marketing Automation

Peep LajaMay 19, 2015 You have a hypothesis, and run a test. Result – no difference (or even drop in results). What should you do now? Test a different hypothesis? Not so fast. A fairly common scenario Let’s imagine that you conducted a qualitative survey, and a large number of respondents voiced concerns about your … Continue reading Iterative A/B Testing – A Must If You Lack a Crystal Ball →