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Cyber Week sales of over $300 billion will account for 23% of holiday 2024 purchases. Kim Davis on November 21, 2024 Cyber Week alone will see some $ 311 billion in spending worldwide, $ 75 billion in the U.S. and account for almost a quarter of holiday purchases, according to Salesforce. What’s more, AI is … Continue reading Salesforce: AI will drive $61 billion in online Cyber Week sales
May 01, 2024 Why the U.S. needs ready access to cyber innovation Cyberthreats are increasing and the U.S. needs to empower more private companies to provide solutions. BY David Phelps For decades, the United States has been widely recognized as the most sophisticated nation in terms of cybersecurity, holding titles such as top cyber power and … Continue reading Why the U.S. needs ready access to cyber innovation
Cyber Thieves Turn To Gen AI: Handing Self-Service Checks To Technology? by Laurie Sullivan , Staff Writer @lauriesullivan, April 15, 2024 Cyber thieves have learned to engineer attacks using AI deepfake injections to fool humans, gain access by tricking the helpdesk, and launch costly ransomware attacks that net them millions. Many have begun to use generative … Continue reading Cyber Thieves Turn To Gen AI: Handing Self-Service Checks To Technology?
Cyber Week’s big sales numbers can blind brands to the need for a marketing strategy that connects with consumers year-round. RJ Licata on December 29, 2023 The success of Black Friday, the annual, in-person shopping bonanza complete with overnight camping for deals, has launched an entire season of markdowns. Cyber Monday, Cyber Weekend, and now, … Continue reading Cyber Week’s sales success depends on a year-round consumer connection
U.S. consumers spent $12.4 billion on Cyber Monday, up 9.6% YoY, demonstrating that consumers are willing to wait for substantial discounts. Chris Wood on November 28, 2023 Questions about consumer reluctance and lackluster discounts were answered by strong Cyber Week numbers this year. Over the five days from Thanksgiving to Cyber Monday online shoppers spent … Continue reading Strong Cyber Week sales show consumers are willing to spend
Cyber Monday Expected To Generate $12B In Shopping Revenue by Laurie Sullivan , Staff Writer @lauriesullivan, November 26, 2023 Cyber Monday is expected to remain the year’s biggest online shopping day. Adobe Analytics predicts it will generate $12 billion, up 6.1% year-over-year (YoY), with experiences taking priority when it comes to gifts — not just for … Continue reading Cyber Monday Expected To Generate $12B In Shopping Revenue
Ace your holiday promotions with this step-by-step guide. Digital Drew SEM on September 7, 2023 Did you know? In 2022, Black Friday online sales totaled over $ 9.12 billion, and Cyber Monday sales totaled over $ 11.3 billion. Black Friday and Cyber Monday are two of the biggest shopping days of the year in the … Continue reading 4 tips to prepare for Black Friday and Cyber Monday by Digital Drew SEM
Adobe: Weather Could Result In More Spending Than Cyber Monday by Laurie Sullivan , Staff Writer @lauriesullivan, March 9, 2023 Weather influences a lot — from the way people dress and what they purchase to where and when they travel. It also boosts online spending. For marketers, capitalizing on weather can yield returns comparable to big … Continue reading Adobe: Weather Could Result In More Spending Than Cyber Monday
As the Salesforce World Tour hit the Javits Center in New York City, conversation turned to the retail roller coaster. Kim Davis on December 9, 2022 In 2021, the Javits Center in New York city completed construction of a $ 1.5 billion expansion on the north side of its campus, adding over one million square … Continue reading Salesforce: The trends underlying a record-breaking Cyber Week
By Sam Becker November 29, 2022 Update Tuesday, 9:50 a.m. ET: Cyber Monday smashed records this year, with consumers spending a total of $11.3 billion for the biggest online shopping day of all time, representing a 5.8% growth from last year. In the peak hour of 11 p.m. to 12 a.m. ET, consumers spent … Continue reading Black Friday sales soar, Cyber Monday could smash records as shoppers shake off recession fears
