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Tag Archives: DataBased

What to do when data-based marketing doesn’t increase sales: Best of the MarTechBot

Marketing Data

See how the MarTechBot responds to a prompt and how the prompt can be improved. Today: What to look at when marketing doesn’t move the needle. MarTechBot on February 26, 2024 Best of the MarTechBot showcases the MarTechBot’s responses to prompts submitted by readers. See more about how marketers are using MarTechBot here. The language … Continue reading What to do when data-based marketing doesn’t increase sales: Best of the MarTechBot →

Stay Competitive With These Data-Based Marketing Strategies This Cyber Monday (and Beyond)

Data Management

Julius Cerniauskas November 30, 2020 Today is Cyber Monday, yet marketers have already shifted into highest gear to connect with desired audiences. The battle between businesses has begun, driving competition higher as they compete for a share of the shrinking consumer pie. COVID restrictions and decreased spending power have made online sales more important than … Continue reading Stay Competitive With These Data-Based Marketing Strategies This Cyber Monday (and Beyond) →

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