Tag Archives: debate

Digital Publishers Debate Future As Competition For Ad Dollars Intensifies

Digital Publishers Debate Future As Competition For Ad Dollars Intensifies by Rob Williams , November 23, 2018 BuzzFeedCEO Jonah Peretti caused a stir this week by suggesting his company could merge with other digital publishers to gain more bargaining power with Silicon Valley’s tech titans. Peretti made some interesting points in an interview with TheNew … Continue reading Digital Publishers Debate Future As Competition For Ad Dollars Intensifies →

The Great Plain-Text Versus HTML Email Debate, 2018 Style

Email Marketing Optimization

Matt Harris — June 13, 2018 Follow @mrmch — June 13, 2018 JuralMin / Pixabay If your job security hinges on your ability to disseminate marketing messages via email, then there’s nothing academic about the debate between plain-text and HTML email. And despite what many might think, and despite the fact that it’s been ongoing … Continue reading The Great Plain-Text Versus HTML Email Debate, 2018 Style →

Should You Write Long Form Blog Posts? Analyzing the Debate

Blogging Tactics

Annaliese Henwood — December 3, 2017 Follow @MktgInnovator — December 3, 2017 There’s been this debate going around about whether long form blog posts are necessary for your content’s success. Both sides have valid points, so how do you choose? Some say you need to create long form articles to see your content rank higher … Continue reading Should You Write Long Form Blog Posts? Analyzing the Debate →

What Should Marketers Learn from the “Keywords are Dead” Debate?

Marketing Tools

by Adam Frankel April 1, 2016 Follow @FrankelInteractApril 1, 2016 Is the death of keywords a rumor? Or is it real? In my opinion, the answer isn’t black and white, but more shades of gray. There a number of facets to keywords and even if we consider them all, the answer may not be all … Continue reading What Should Marketers Learn from the “Keywords are Dead” Debate? →

The Great Debate: Are Extroverts or Introverts Better Leaders?

Leadership

Peter StarkJuly 9, 2015 At some point in your life, you’ve probably been identified as an introvert or extrovert by yourself, or someone else. Maybe you identify with the reflective introverts, and prefer to work on your own, in solitude. Or maybe you identify more strongly with the gregarious extroverts, and you are energized and … Continue reading The Great Debate: Are Extroverts or Introverts Better Leaders? →

The Popular Debate: Insourcing vs. Outsourcing Merchandising

Smart Planning

Nancy Chen November 22, 2014 To outsource or not to outsource, that is the question. For companies looking to cut costs, outsourcing can be attractive because third parties can often provide service for a cheaper price. However, when deciding whether or not to outsource an important component of your business like merchandising, you should … Continue reading The Popular Debate: Insourcing vs. Outsourcing Merchandising →