Colleen McKenna — October 10, 2017 Follow @Colleen_Intero — October 10, 2017 JeongGuHyeok / Pixabay I hope sometime soon the word “social” drops off the front end of media and networking. Content and digital channels get the credit they deserve, especially for those who intentionally understand, use, and engage with others who do the same. … Continue reading Popular or Successful; You Decide
Rob Petersen — June 27, 2017 — June 27, 2017 Consider these facts: Digital ad revenue in the U.S. grew by more than 20% last year to a record $ 72.5 billion. (IAB) Google and Facebook accounted for almost 100% of all the growth in U.S. digital ad revenue last year. (IAB) Google and Facebook … Continue reading Facebook Ads vs Google Adwords: 7 Key Criteria to Decide
Annaliese Henwood — May 2, 2017 Follow @MktgInnovator— May 2, 2017 Whenever we turn around, there’s either a new big feature or new social platform available with full business opportunity. We used to have the typical Facebook and Twitter platforms, but now there’s Instagram, Pinterest, Snapchat, LinkedIn… If you’re a small business or working solo, … Continue reading How to Decide When to Join a Social Media Platform
Colleen McKenna — March 27, 2017 Follow @Colleen_Intero— March 27, 2017 LinkedIn has created more than their fair share of confusion lately. Between their updated and, at the moment, unstable, redesign of LinkedIn.com, changing Premium Membership features and Sales Navigator people are just confused and less sure than ever of what they should use, purchase … Continue reading LinkedIn.com Versus Sales Navigator – You Decide
Kent Campbell — February 14, 2017 Follow @reputationx— February 14, 2017 There are two parts to your reputation: what you do and what people say about you. If people are consistently saying negative things about your company, it’ll ultimately catch up and stunt your growth. Although there are entire books about reputation and how it … Continue reading What is Reputation? People, Crowds, and Artificial Intelligence Decide
Roman Kniahynyckyj — January 16, 2017 Follow @kniahynyckyj— January 16, 2017 Imagine that you want to redesign or re-organize your home and you need to choose between two options. The first option is moving out and completely rehabbing the house all at once while interrupting your family’s life—even though your family is still growing and … Continue reading How to Decide if Growth Driven Design is Right for Your Company
by Shanelle MullinSeptember 16, 2016 With Google processing over 40,000 searches every second and Facebook being a hub for 1.13 billion daily active users, Google AdWords and Facebook ads are obvious choices for PPC campaigns. But is one better than the other? Are the optimization processes for both similar? What about A/B testing? These are … Continue reading Facebook Ads vs. AdWords: How to Decide and Start Optimizing for ROI
BusinessVibesOctober 9, 2015 Starting a business can be exciting and overwhelming all at the same time. On one hand, you’re passionate about your idea and motivated to make it successful. On the other hand, getting an idea off the ground takes a lot of work. Because there’s so much legwork involved in launching a business, … Continue reading 8 Vital Things to Do When You Decide to Start a Business
Sean OgleOctober 2, 2015 Have you ever felt like something you’re working on has a ton of potential, but hasn’t been fully reaching it? That’s how I feel about Location 180. Over the last 6 years we’ve built an incredible community here, but the potential for more is so much greater. I’ve been fully engrained … Continue reading How to Decide if You Should Hire Your First Employee
David FisherAugust 25, 2015 Laptop and newspaper concept for internet and electronic online news The LinkedIn Publisher platform isn’t for everybody. Yep, I said it. If you don’t like to write, can’t write well, or don’t think you have anything to say, long-form articles on LinkedIn might not be for you. But if that doesn’t … Continue reading How to Decide if You Should Contribute to LinkedIn Publisher
