Alex Mercer — June 20, 2018 — June 20, 2018 Crazyarts / Pixabay Google Analytics provides a wealth of knowledge on your website – from its most visited pages, to the visitors that are browsing. It’s free, easy to set up, and essential for insights on what’s working and not working for your audience. In … Continue reading Deciphering the Terminology of Google Analytics
by Gavin O’Malley @mp_gavin, October 29, 2015 Although it depends on your approach, effectively engaging mobile users can be quite counterintuitive. Take the recent findings from mobile ad network AdTheorent, which show that — at least when it comes to travel and tourism campaigns — business apps delivered 519% higher engagement rates than entertainment apps. Is … Continue reading Deciphering Mobile Engagement
