Kelly MicKey — December 24, 2018 — December 24, 2018 TRANSCRIPTION: I want to ask you a question. What’s the strategic business purpose of your social media? Woah – have you thought about it? Have you considered what it is? There are really five solid substantive reasons why you might want to use social media. … Continue reading Social Media – Define Your Business Purpose
Tag Archives: Define
Target acquired: How to define and use your ideal target market
Don’t assume you know who makes up your target audience because you could be wrong. Here’s a look at how to identify a target market and create niched marketing campaigns that sell. Jacob Baadsgaard on September 14, 2018 Ironically enough, when it comes to promoting themselves, many businesses jump straight into marketing and forget … Continue reading Target acquired: How to define and use your ideal target market
Define Your Video Strategy in 3 Simple Steps
Nathan Veer — September 1, 2018 — September 1, 2018 The three questions in this video can set you up for success when it comes to creative ideas around your video strategy. Follow the exercise in this video to generate executable ideas with legitimate ROI potential. “Video Strategy”. Everyone’s talking about it. We all need … Continue reading Define Your Video Strategy in 3 Simple Steps
4 Ultimate Ways To Define Your Leadership
Paul Keijzer — August 25, 2018 Follow @Paul_Keijzer — August 25, 2018 qimono / Pixabay There are several books out there that’ll help you understand what leadership means, what it’s all about, what defines it, and how you can develop your leadership skills. There are even more blogs and articles that can provide you a … Continue reading 4 Ultimate Ways To Define Your Leadership
How to Define the Success of Facebook Video Ads: The 4 Metrics You Need to Watch
Ana Gotter — October 4, 2017 — October 4, 2017 Simon / Pixabay Running a Facebook video ad is pretty simple thanks to the incredibly user-friendly and intuitive Facebook Ads Manager. It doesn’t take a lot of outside knowledge to run a campaign, or even to boost a video post. Interpreting your campaign results, however, … Continue reading How to Define the Success of Facebook Video Ads: The 4 Metrics You Need to Watch
Define & Measure Client Profitability in Creative Agencies
Penny Kooy — September 8, 2017 — September 8, 2017 PublicDomainPictures / Pixabay Your highest paying clients aren’t always your most profitable. While this statement may sound illogical at first, much more goes into determining and measuring client profitability across creative agencies than revenue generated from your biggest retainer accounts. Often, such factors as budgets … Continue reading Define & Measure Client Profitability in Creative Agencies
How to Truly Define and Measure Client Profitability in Creative Agencies
Penny Kooy — May 11, 2017 — May 11, 2017 Your highest paying clients aren’t always your most profitable. While this statement may sound illogical at first, much more goes into determining and measuring client profitability across creative agencies than revenue generated from your biggest retainer accounts. Often, such factors as budgets and project scope … Continue reading How to Truly Define and Measure Client Profitability in Creative Agencies
How to Define Your Priorities and Build a Plan for Customer Centricity
David Little — March 7, 2017 — March 7, 2017 The final discipline of growth banking is all about listening and acting on feedback from your customers. This discipline requires an understanding of measure and metrics. It requires a commitment to closed-loop feedback. And it starts with the decision to either build or buy a … Continue reading How to Define Your Priorities and Build a Plan for Customer Centricity
How Search and Social Define Reputation Today
Kent Campbell — February 16, 2017 Follow @reputationx— February 16, 2017 Do you define your reputation, or does your reputation define you? Do you control it, or does someone else? The good news is that perception can flow in both directions – for example when a business or person works to actively curate their own … Continue reading How Search and Social Define Reputation Today
How to Find and Define Your Niche Market
Susan Solovic — December 28, 2016 Follow @SusanSolovic— December 28, 2016 “A lot of times, people don’t know what they want until you show it to them.” – Steve Jobs I’ve always considered this to be a brilliant quote, but because it came from Jobs, I framed it in terms of the big, mass-market product … Continue reading How to Find and Define Your Niche Market