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Tag Archives: Deliver

3 Ways to Deliver an Elevator Pitch That Will Sell Anyone

Leads Generation

Jan Bednar January 27, 2021 Elevator pitches are an invaluable element of the business lifecycle. They offer a simple and effective way to capture investors’ attention with a nuts-and-bolts explanation of why your idea is worth their time and money. But there’s a reason they’re called “elevator” pitches — VCs hear several pitches each day, … Continue reading 3 Ways to Deliver an Elevator Pitch That Will Sell Anyone →

How to Use Human-Centered Design to Deliver an Awesome User Experience

User Experience

Eleanor Hecks January 25, 2021 When visitors land on your website, you want their experience to be smooth and intuitive. Understanding what human-centered design and user experience (UX) is and the differences between them help you serve up features and keep people engaged from the second they land on your page. Here’s how to make … Continue reading How to Use Human-Centered Design to Deliver an Awesome User Experience →

Top 7 Digital Marketing Solutions to Deliver a Hyper-Personalized Customer Experience

Customer Experience

Manisha Sukhyani — March 12, 2020 Would you like to have a personal stylist who helps you select clothes based on your closet, budget, and style? That is also online. Moreover, the brand ships hand-picked clothes to your doorsteps, let’s you keep what you want, and send the rest back. Flattering? Now give your imagination … Continue reading Top 7 Digital Marketing Solutions to Deliver a Hyper-Personalized Customer Experience →

Call Center Improvement Strategies that Work: 4 Ways to Offer Your Agents Instant Feedback and Finally Deliver on Your Customer Experience Promises

Call Center

Veronica Krieg — March 9, 2020 Have you ever heard of Flashbulb memory? Flashbulb memory is our tendency, as humans, to only remember experiences where our emotions run high. The thrilling time we went skydiving. The upset we felt when we didn’t get that promotion. Or, the infuriating call we had with a red-hot customer … Continue reading Call Center Improvement Strategies that Work: 4 Ways to Offer Your Agents Instant Feedback and Finally Deliver on Your Customer Experience Promises →

Applying agile to deliver better customer journeys

Project Management

Being agile marketers requires us to venture outside of our comfort zones. Jennifer Cannon on January 24, 2020 Settling into habits can be the beginning of a dangerous routine that will eventually set teams behind. The rapid evolution of more sophisticated marketing technology demands attention, but organizations lacking the agility (or the willingness) to adapt … Continue reading Applying agile to deliver better customer journeys →

What is Value Chain Analysis? How to Deliver Value & Gain a Competitive Advantage

Analytics

Oliver Peterson — December 31, 2019 How do you stand out against overwhelming competition? You need an edge; a value proposition isn’t enough on its own. You need to make sure you’re out-competing the competition by keeping costs down and understanding the value you’re delivering to your customer. But how do you continuously improve your … Continue reading What is Value Chain Analysis? How to Deliver Value & Gain a Competitive Advantage →

How to Deliver Bad News to Employees at an All-Hands Meeting

Employee Motivation

Karl Sakas — September 29, 2019 Follow @KarlSakas In trouble? Here’s how to deliver bad news at your next All-Hands meeting. If you need to discuss or deliver bad news at your agency, you should gather your employees for a live All-Hands meeting. But be careful—if you do it poorly, you’ll confuse people… or even … Continue reading How to Deliver Bad News to Employees at an All-Hands Meeting →

Martech can deliver personalized consumer experiences, but humans are still required

Marketing Technology

The human component of marketing remains as important as ever to make technology more effective over the lifetime of a brand-consumer relationship. April Mullen on March 11, 2019 In the ever-evolving age of digital marketing, marketers are competing against many things: time constraints, a noisy marketplace, endless channels and formats for content, just to name … Continue reading Martech can deliver personalized consumer experiences, but humans are still required →

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