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Explore our marketers’ guide to audience development, a process imperative for brand success. Akshat Biyani on June 1, 2022 Despite the sea of information available to the 4.95 billion internet users today, fresh content is being generated by the second. Producing engaging content that can distinguish itself within this volume takes a considerable amount of time and … Continue reading Why we care about audience development
How does the new Agile Marketing Navigator differ from traditional agile frameworks like Scrum and Kanban? Kim Davis on May 24, 2022 “Agile marketing transformations are not going well,” admitted Stacey Ackerman, MarTech contributor and agile coach. “We needed something built by marketers, for marketers, in a language that makes sense to marketers.” “Agile,” in … Continue reading Freeing agile marketing from its software development roots
The 7 Problems You Need to Solve Before Offshoring Software Development (and How to Solve Them) Nate Nead / 29 Mar 2022 Software development in the United States introduces significant challenges. There’s currently a shortage of software developers, meaning there’s no guarantee you’ll be able to find a team with the skills necessary to … Continue reading The 7 Problems You Need to Solve Before Offshoring Software Development (and How to Solve Them)
By Tammy Perkins February 10, 2022 Over the past two years, isolation and rapid change have created a climate of upheaval that shifted our priorities, including our employee experience goals. Our strategic vision was displaced in favor of priorities that are lower tiers on our hierarchy of needs—security and physical and mental health. After … Continue reading 4 employee development tips to show your people they matter
Julie Winkle Giulioni January 11, 2022 Many leaders – even those deeply committed to the growth of others – find themselves cringing as the annual individual development planning (IDP) season approaches. And they’re not alone. Employees frequently feel a similar sense of dread as they prepare to sit down and plot out their goals, learning, … Continue reading Individual Development Planning: From One-on-One to a Team Sport
Mitul Makadia November 19, 2021 As a business, your ability to retain the market’s competitive edge requires you to balance the necessity and difficulty for new product development. It is where the new product development process comes into play. It helps you test the new product’s sustainability for the market needs and its economic usefulness. … Continue reading Top 5 Benefits of New Product Development Process for Businesses
Jim Cusick September 2, 2021 Training and development are critical for success in your career or as a contributing member of your company. Therefore, it makes sense that companies spend ~100B annually on investments in employee training. According to LinkedIn’s 2021 Workplace Learning Report, this investment number will climb higher. I have been the beneficiary … Continue reading Reevaluate Training and Development Budgets for Accelerated Learning
Ross A. McIntyre August 18, 2021 Compared to other industries blindsided by the pandemic, the software development industry was in a position of relative strength. Work-from-home capabilities, experience with remote collaboration tools, and an understanding of automation helped organizations in this space survive and even thrive during lockdowns. However, the industry still underwent some massive … Continue reading 19 Pandemic-Era Lessons From the Software Development Industry
Revanth Periyasamy July 15, 2021 Learning & Development (L&D), often called training and development, forms a major part of your talent management strategy and is designed to align group and individual goals with the organization’s overall vision. Training and Development help employees build their skills and perform well in existing roles. The shift towards a … Continue reading Where Companies Go Wrong With Training and Development
Alejandra Zilak May 28, 2021 What brought you into the world of sales? For many people, the answer comes down to passion. They found something they love to do and decided to dedicate their lives to doing it. Or maybe you were just tired of your previous career and wanted a change. Whatever the reason, … Continue reading 5 Ways a Business Development Consultant Helps You Grow Your Business
