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Tag Archives: Digitized

5 Steps to Successfully Future-Proof Your Marketing Career in a Digitized World

Bob Van Rossum — March 10, 2018 Follow @BobVR — March 10, 2018 Technology has completely shaken up the world of marketing and impacted the way companies view their workforce structures. This shift further drives CMOs to re-strategize how they recruit talent and highlights the need to have superior teams in place to prepare for … Continue reading 5 Steps to Successfully Future-Proof Your Marketing Career in a Digitized World

6 Key Tips on Optimizing User Experience in Today’s Digitized World

Alice Oh — March 10, 2017 — March 10, 2017 Why User Experience Matters Marketers today are faced with the challenge of being able to meet consumers’ demanding needs in a highly digitized world where technology is penetrating almost every aspect of our lives. Brands are forced to accept and adopt technology into their marketing … Continue reading 6 Key Tips on Optimizing User Experience in Today’s Digitized World