Now that Universal Analytics has ridden into the sunset, we talk to the Google exec about what’s coming for GA4. Anu Adegbola on July 5, 2024 As we bid Google Universal Analytics (UA) its final adieu, we caught up with Product Director of Google Analytics, Steve Ganem, about its successor — Google Analytics 4 (GA4). … Continue reading Steve Ganem, Product Director of Google Analytics, on what’s ahead for GA4
By Elizabeth Segran February 05, 2024 Can Zac Posen offer Gap Inc. a new creative vision that will get it out of its slump? It’s unclear. But the company is entrusting its brands to the 43-year-old designer. Today, Posen was named the new executive vice president and creative director of Gap Inc., which owns Old … Continue reading Gap Inc. hires Zac Posen as its new creative director. He’s a surprising pick
By Michael Grothaus November 18, 2023 Elon Musk seems to be everywhere, so why not on the big screen, too? That’s where audiences will find him, or at least a version of him, now that arthouse studio and critical hit maker A24 has acquired the film rights to adapt Walter Isaacson’s Elon Musk biography, … Continue reading Elon Musk biopic: Darren Aronofsky is the perfect director for A24’s film, but now comes the hard part
By Elizabeth Segran August 31, 2023 After only a year and a half, Tremaine Emory is leaving his position as creative director at the streetwear giant, Supreme. In his resignation letter, he said he believed that “systemic racism was at play within the structure of Supreme.” Supreme was founded by James Jebbia 29 years … Continue reading Supreme’s creative director Tremaine Emory departs, alleging ‘systemic racism’
Performance Art Selects Sprouse As Creative Director by Fern Siegel , February 24, 2023 Performance Art, Interpublic Group’s (IPG) data-driven creative agency, named Alex Sprouse to Group Creative Director for the agency’s New York office. Previously, Sprouse was creative director at BBH USA, where he helped shape the “Shop With Google” platform. Prior to … Continue reading Performance Art Selects Sprouse As Creative Director
Karl Sakas — February 19, 2018 Follow @KarlSakas — February 19, 2018 Ready to hire a Project Manager? You might need a Project Coordinator or Director of PM instead. Ready to hire a Project Manager at your agency? Congrats on your growth! But before you post the PM job, decide the level of expertise you … Continue reading Should You Hire a Project Manager… or Project Coordinator… or PM Director?
Julie Hansen — May 17, 2017 Follow @acting4sales— May 17, 2017 A conversational presentation is a non-linear style of presenting in which you can move about in a more fluid way responding to prospect’s interests. It’s a big – and often welcome – change from the old days of a sales person’s orderly and scripted … Continue reading Think Like a Director: The Secret to Managing a Conversational Presentation
by Mark Ellis May 19, 2016 Follow @businessfictionMay 19, 2016 As a company director, you have the power to change the course of your business. You can influence its direction of travel, build a team in the way you see fit and have the ultimate say when it comes to expenditure. It’s a powerful position … Continue reading 6 Common Company Director Mistakes You Need to Avoid
By Christine Bellefontaine|2015-08-17T08:58:07+00:00August 17th, 2015|Marketing|0 Comments Standing out from the crowd takes more than executing programs on time and on budget. Marketing needs to do more with less. More leads, more brand awareness. But with smaller budgets and fewer people. Proving your value to the department, and to the brand takes innovation and insight. Just … Continue reading 3 Simple Ways To Look Smart In Front Of Your Marketing Director
With the designer-drug thriller Urge, veteran producer Aaron Kaufman moves into the director’s chair and ramps up cinematic style. By KC Ifeanyi United Palace Theatre in New York City’s Washington Heights, typically a venue for cultural and religious events, is awash in imagery of sex and drugs. Writhing women are projected onto the opulent … Continue reading How A First-Time Director Made A Transition From The Business Side
