The relationship between marketing applications and warehouse data means a new kind of martech stack is likely to emerge. Kim Davis on June 6, 2024 The growing use of cloud data warehouses by premium brands will challenge how we think about martech stacks. It goes beyond the composable CDP and the composable customer engagement … Continue reading Cloud data warehouses set to disrupt the martech stack
What are the chances that the E.U. will block fully automated customer support? Gartner says it will happen by 2028. Kim Davis on February 21, 2024 It would be just typical of the E.U. to place citizens’ rights ahead of convenience and profitability for brands — especially tech brands. They do it all the time. … Continue reading Will the EU disrupt AI-powered customer support?
Generative AI set to disrupt majority of jobs in next decade, study reveals Suswati Basu / Last Updated: Jan 24, 2024 New research suggests that most jobs could be disrupted in some way by generative AI in the next ten years. The study published on January 10th by tech consulting firm Cognizant, in collaboration … Continue reading Generative AI set to disrupt majority of jobs in next decade, study reveals
Believe it or not, genAI actually relies on humans to be able to do its work. And through regulatory measures, including those designed to protect content creators’ rights, humans may throw a spanner in its works. Kim Davis on September 22, 2023 There’s a lot of talk these days about how generative AI could put … Continue reading What could disrupt the future of generative AI?
In this webinar, learn how AI-powered conversations drive prospective buyers towards the next best action. Cynthia Ramsaran on March 15, 2022 What if you could 10x your best leads, accelerate revenue opportunities and scale your Sales team easily? Welcome to the Conversation-Qualified Era—where contacts enjoy iconic customer experiences, teams can scale personalized attention, and … Continue reading Disrupt the funnel and accelerate revenue opportunities
Instacart Ads for CPGs brings customers closer to brands, but grocers could get left in the dust. Chris Wood on February 1, 2022 Last week, Instacart, the platform that offers grocery delivery and pick-up from local stores, announced new Instacart Ads products that boost CPG brand exposure to customers. The new products include brand pages … Continue reading How Instacart’s new ad products disrupt grocers while strengthening brand relationships
It Didn’t Disrupt MobilityWorks Campaigns After Data Axle Gobbled Up Exact Data by Laurie Sullivan @lauriesullivan, August 20, 2021 Disruption often comes with mergers and acquisitions, at least temporarily, but not for Data Axle USA, which announced it acquired Exact Data earlier this month. Chris Paczak, CMO at MobilityWorks, a large retailer of wheelchair-accessible vehicles with … Continue reading It Didn’t Disrupt Mobility Works Campaigns After Data Axle Gobbled Up Exact Data
Dmytro Spilka April 30, 2021 Banking has evolved at a rapid pace over the course of the 21st Century so far. The days where you would find yourself queuing at your local bank in order to open an account, make a deposit, transfer money or cash a cheque are long gone. With digital banking’s continued … Continue reading The Rise and Rise of Digital Banking: How Fintech is Set to Disrupt Brick and Mortar Banking
Will Apple Disrupt Data-Led Political Advertising? by Ken Leren , Op-Ed Contributor, September 27, 2019 In 2008, President Obama revolutionised political advertising with a data and grassroots-led victory against the late Senator John McCain. After successfully repeating the effort in 2012 against Senator Mitt Romney, the data-led advertising approach was adopted by the Republican party, … Continue reading Will Apple Disrupt Data-Led Political Advertising?
Sahail Ashraf — October 8, 2017 Follow @BizGrowInsights — October 8, 2017 Creating high quality content for a client can be one of the most exciting jobs in the world. Time everything right and get everything into place and you have the ROI you are aiming for. And as we all know, a great piece … Continue reading How To Disrupt Social Media (With Lessons From The Experts)
