TechStyle Fashion Group’s pandemic pivot might be considered rare in a world when marketers say most ads are lackluster and repetitive. Chris Wood on February 2, 2021 For nearly a year, marketers have operated in a pandemic world where digital channels are all they’ve got. But saying you’re going to tap new channels and then … Continue reading Please don’t fill new channels with bad creative
Tag Archives: don’t
10 Reasons to Turn Down Freelance Work (And What Happens If You Don’t)
Stefan Palios January 30, 2021 Freelancing can feel like a goldmine. People want what you’re offering, and they are willing to pay! It’s a great feeling. But at the same time, that doesn’t mean you should accept every freelance project that comes your way. It may sound odd to turn down money, especially if you’re … Continue reading 10 Reasons to Turn Down Freelance Work (And What Happens If You Don’t)
Don’t Overlook Safety for High-Performing Teams
Anthony Mersino January 21, 2021 Most leaders would claim that they want high-performing teams but many of them don’t know what it takes to create them. In some cases, leaders actually behave in ways that undermine high performing teams. Can Leaders Create High-Performing Teams? How do you create High-Performance Teams? More specifically, how do you … Continue reading Don’t Overlook Safety for High-Performing Teams
To Product Creators: We Don’t Purchase Things But Better Versions of Ourselves
Dana Kachan December 14, 2020 Digital product creators all over the world are bothered by the same question – how to build for continuity? How to create a product loved not only for a while but conquering customers’ hearts over the decades. Most of them come to the point that product-thinking is problem-solving. Indeed, a … Continue reading To Product Creators: We Don’t Purchase Things But Better Versions of Ourselves
Businesses Pay Lip Service to Ethics, but Consumers Don’t Trust Them to Do the Right Thing. It’s Time to Reverse This Trend
Christine Alemany November 11, 2020 The 2020 Edelman Trust Barometer revealed a troubling reality for brands: Consumers do not think enterprises can be both ethical and competent. Rather than brands needing to work harder to prove consumers wrong, perhaps the real problem lies in how we define competency and success. With nearly 20 years of … Continue reading Businesses Pay Lip Service to Ethics, but Consumers Don’t Trust Them to Do the Right Thing. It’s Time to Reverse This Trend
Maintain Your Digital Business: Don’t Stop Now if You Want to Succeed
Angela Hausman, PhD November 11, 2020 Photo by nappy from Pexels You’ve spent time and money to build your digital business. Now, maintain your digital business to enjoy all the benefits from your hard work. Maybe you spent weeks or months getting your digital business off the ground. It took years before your business started … Continue reading Maintain Your Digital Business: Don’t Stop Now if You Want to Succeed
You Can’t Improve What You Don’t Measure
Ryan Estis November 9, 2020 “When you were presenting at the Summit in January, I was concerned. I thought I detected the early onset of Parkinson’s in your right hand. When you have it — you get an eye for it. The last two times I have seen you present — totally different — I … Continue reading You Can’t Improve What You Don’t Measure
5 Habits That Top Performers Have That Low Performers Don’t
Zak Mustapha October 6, 2020 You become what you do and you do what you think. Getting what you want in life is simple. As you sow so shall you reap. You get what you put in repeatedly every day. That’s why your habits today can predict your future. Success leaves clues and there are … Continue reading 5 Habits That Top Performers Have That Low Performers Don’t
Customers You DON’T Want Based on Lifetime Value
Angela Hausman, PhD September 18, 2020 Image source CIO Businesses tend to think the more customers the better. And mostly that’s true. Certainly, I wouldn’t normally advocate throwing someone out of your retail business, but there are many cases where you don’t want to encourage customers to come into your store or virtual business in … Continue reading Customers You DON’T Want Based on Lifetime Value
Virtual Meetings Don’t Have to Be a Pain Point. Here’s How to Make the Most of Them
Kelly Knight September 11, 2020 Before the pandemic hit, company leaders were already trying to solve the meeting problem. Many employees felt they spent too much time in unproductive meetings. Now, as more and more businesses navigate the challenges of remote work during COVID-19, digital connection has become the new normal for the foreseeable future. … Continue reading Virtual Meetings Don’t Have to Be a Pain Point. Here’s How to Make the Most of Them