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Stop chasing shiny marketing trends and get back to what works. Here’s how email marketing still drives revenue growth with the right focus. Ryan Phelan on September 24, 2024 Yes, I meant what I said in the headline. And I say that with confidence, not arrogance, after being in email marketing for 25 years … Continue reading If I could double your email revenue, would you listen to me?
Brands That Double Down On Data Will Win In (Impending) Recession by Clint Tasset , January 16, 2023 By Marketing budgets will inevitably shrink in 2023 as CEOs take a more cautious approach to spending ahead of the recession they’re predicting. But despite having ample time to strategize (recession worries have circulated since at least … Continue reading Brands That Double Down On Data Will Win In (Impending) Recession
By Sam Becker June 06, 2022 Uncle Sam is feeling invigorated! After several years of taking a relatively lax approach to auditing wealthy taxpayers, the Internal Revenue Service (IRS) has evidently turned a new leaf under the Biden administration. As such, it’s stepping up enforcement, and has doubled audit rates for … Continue reading IRS audits are on the rise: Your chances are now double if you’re in this income range
Popularity of social media is a certain thing in uncertain times. Constantine von Hoffman on April 18, 2022 The global social media advertising market is expected to reach $ 262 billion by 2028, up from $ 103 billion in 2020, according to a new report by Million Insights. This would give it a CAGR of … Continue reading Social media advertising projected to more than double by 2028
Investing platform Public surfaced relevant content to their app users, successfully increasing engagement and participation in Public Live and town hall events. Jacqueline Dooley on February 16, 2022 Example of a Public Live event. Image provided by Public Public.com is an early-stage company that wants to help people become better investors. They do this by delivering … Continue reading How Public.com used personalized cross-channel engagement to double attendance at live events
Nicole Blanckenberg September 21, 2021 With over a billion active users per month spending an average of 30 minutes per day on the platform, there is no denying the amount of reach potential Instagram has. And it’s not just Instagram ads and shoppable stories that bring potential customers to your store. Instagram sponsored posts can … Continue reading Everything You Need to Know to Double Traffic With Instagram Sponsored Posts
Matt Janaway June 3, 2021 You want to see your conversion rates leap up. You ambitious and want to double them, if not triple or quadruple them. You’ve probably looked at dozens of blog posts that promise to increase your conversion rates in *insert dramatically short timespan here*. The thing is, a lot of the … Continue reading How eCommerce Brands Can Double Their Conversion Rate Without Creating a New Site
Allison Hall April 15, 2021 Social media video will take your marketing strategy to the next level. Video content can consist of personal, authentic posts that engage your audience with audio and visual storytelling. In fact, social media video can be an even stronger medium to attract attention to your business than images or text … Continue reading Social Media Video: Double your Audience by Making it Mobile-Friendly
Matt Harrison November 10, 2020 If you want to be a financially successful freelance writer, now is the perfect time to start. Freelance writing is a great way to express your creative side while helping businesses make more money. Good copy is in high demand, and you can make a great living as a freelance … Continue reading How to Become a Freelance Writer and Double Your Income
Justin Herring — June 7, 2020 In the world of digital marketing, traffic gets a lot of attention. In fact, it seems like you can’t go anywhere online without reading a traffic metaphor invoking red and green lights, rush hour, and things of that nature. Don’t get me wrong. Traffic is important. But ultimately, it’s … Continue reading How to Double Your Conversions with the Same Amount of Traffic
