Sandeep ThakurOctober 23, 2015 Every popular social media platform has a Trending feature that helps people discover the hot topics. While some (read Facebook) has been slow to add the feature, others (read Twitter) have been using it from time immemorial. The feature is obviously a boon for users but what does it mean for … Continue reading How Trends Driven Business Marketing Work on Social Media
Kathleen BoothOctober 2, 2015 Remember the last time you went through a website redesign? Do you have fond memories of the process? If you’re like most people, the answer is a definitive “No!” The process of redesigning a website is complex, time-consuming, expensive and difficult. However, it’s also a necessary evil. Let your website languish and not … Continue reading Growth Driven Design vs. Traditional Web Design
Jen Phillips AprilSeptember 15, 2015 In John Maxwell’s 21 Irrefutable Laws of Leadership he points out the difference between process and events. As he points out, events are short term moments of excitement like a conference while the process is doing something over and over. Event driven marketing isn’t sustainable. You can stop making yourself … Continue reading Are You Event Driven or Process Driven?
Josh AmesAugust 23, 2015 Remember when Facebook was fairly new and experiencing lots of growing pains? It seemed like every other month, you’d be complaining about the newest Facebook design. (For a look back, check out Mashable’s evolution of Facebook profiles.) Whether you think Facebook’s redesigns were warranted, there’s a lesson to take from the … Continue reading Growth Driven Design: Stop Redesigning Your Website Every 3 Years!
Chris Rees December 3, 2014 At Sigmapro we have studied many organisations that have achieved success, and identified four organisational competences that are required to achieve a sustainable approach to business improvement. These are Strategic Thinking, Operational Excellence, Data Driven Decision Making and Continual & Breakthrough Improvement. Supported by the right kind of culture, … Continue reading Data Driven Decision Making
