Tag Archives: eCommerce

Ecommerce Paid Channel Use Declines – A Problem For Search

Ecommerce Paid Channel Use Declines – A Problem For Search by Laurie Sullivan , Staff Writer @lauriesullivan, October 31, 2023 The average number of paid channels used by any one ecommerce company fell to 2.7 in 2023 — down from 3.2 in 2022 — and that could become a major challenge for search engines supporting any type … Continue reading Ecommerce Paid Channel Use Declines – A Problem For Search

Omnicom acquires Flywheel Digital for e-commerce growth

Omnicom acquires Flywheel Digital for e-commerce growth Deanna Ritchie / Oct 30, 2023   Omnicom, a top-tier advertising conglomerate, has publicized its intention to buy prominent e-commerce company Flywheel Digital for an estimated net cash purchase price of around $ 835 million. This transaction represents the biggest buyout in Omnicom’s history. The acquisition of Flywheel Digital … Continue reading Omnicom acquires Flywheel Digital for e-commerce growth

Why Dollar Shave Club cut its homegrown ecommerce system

The popular DTC brand implemented a Shopify-centric stack that includes Ordergroove, Gorgias, Klaviyo and Shopify Plus. Chris Wood on October 19, 2023 Needing to expand subscription capacity, Dollar Shave Club pulled off a miracle this week: migrating from a homegrown ecommerce system to a new one in just three days. The direct-to-consumer (DTC) brand migrated … Continue reading Why Dollar Shave Club cut its homegrown ecommerce system

Using Augmented Reality to Level up your E-Commerce Business

Using Augmented Reality to Level up your E-Commerce Business Asim Rais Siddiqui / Oct 8, 2023   With 20.8% of all retail transactions occurring online in 2023, technological advancements are the driving force behind how customers shop. In today’s dynamic landscape, everything is rapidly evolving, from how we browse through our favorite stores to how … Continue reading Using Augmented Reality to Level up your E-Commerce Business

A Pioneering Frontier and Brainchild of Technology- Hyperlocal E-commerce

A Pioneering Frontier and Brainchild of Technology- Hyperlocal E-commerce Dr Shamael Zaheer Khan / Sep 29, 2023   “Hyperlocal e-commerce has been a harbinger of good times for twenty-first-century businesses, modern-age entrepreneurs, and contemporary consumers. They all have been left spellbound by the unbridled leaps it has made in the industry with the help of … Continue reading A Pioneering Frontier and Brainchild of Technology- Hyperlocal E-commerce

How to Write Quality Content for E-Commerce Website 10x Faster

How to Write Quality Content for E-Commerce Website 10x Faster Andrei Gorichenskii / Sep 22, 2023   Content is one of the pillars of any e-commerce platform. Whichever products you sell, they at least need proper descriptions so that your customers can find them and understand what they are looking at. Writing hundreds of descriptions … Continue reading How to Write Quality Content for E-Commerce Website 10x Faster

Evolution of Direct Selling from E-commerce to Social Commerce

Evolution of Direct Selling from E-commerce to Social Commerce Sajin Rajan / Sep 20, 2023   Well, it’s been a long time since we’ve been exposed to the influence of technology on our daily routines. Does the idea of conquering the unimaginable with this potent and resounding force of transformation strike you as an intriguing possibility? … Continue reading Evolution of Direct Selling from E-commerce to Social Commerce

How persuasive email design can influence the ecommerce customer journey

Email doesn’t begin and end with copywriting. Design elements can help persuade customers to click and convert. Kath Pay on September 12, 2023 Discussions on persuasion in an email message usually begin and end with copywriting. But your email design can also encourage your customers to click and convert.   Think about the last time … Continue reading How persuasive email design can influence the ecommerce customer journey

How Live Shopping is Empowering D2C & E-commerce Brands in Germany

How Live Shopping is Empowering D2C & E-commerce Brands in Germany Karishma Verma / Aug 4, 2023   We all know how decreasing the session time of users, Low Conversion Rates, and Online shopping increasingly getting boring made it difficult for D2C and Ecommerce Brands to Sell online and generate revenue. Consumers no longer find … Continue reading How Live Shopping is Empowering D2C & E-commerce Brands in Germany