Christa Tuttle April 27, 2021 Your website is a core component of your B2B organization. As a primary channel for bringing in audiences to get to know your brand and consume your content, it is valuable for driving and facilitating many marketing efforts. In general terms, a website should: Be the digital window into your … Continue reading 6 Essential Elements for Your B2B Website
Angela Hausman, PhD February 26, 2021 More and more business owners recognize that a high-quality website is no longer a great addition to your marketing but is now a necessity. In the early 2000s, the internet was merely a luxury and something that most people just sort of dabbled with. As the years went on, … Continue reading High-Quality Website: Don’t Forget These 12 Critical Elements
Dean Mackenzie December 25, 2020 When I’ve spoken with people who want to sell something on the Clickbank marketplace, they often talk about a “killer sales video” or “kick-ass design”. Both of these are important, but they’re not the only factors behind whether a Clickbank promotion enjoys any success. In my experience, there are FIVE … Continue reading 5 Essential Elements Behind a Champion Clickbank Promotion
Karen Repoli December 25, 2020 If you are not blogging you are missing opportunities to generate website traffic, build your credibility, and position yourself as a thought leader in your industry. In fact a study by Tech Client found that featuring a blog as a key part of your website will give you a 434% … Continue reading Blogging 101: Why Bother & Key Elements of an Effective Blog
Zad El-Makkaoui October 15, 2020 The events of the past 8 months have only added to the complexities of life and the stress of the work environment. Employers and employees across the globe met the transition from in-person to remote work with mixed emotions. Our collective recent experiences have changed the way we work and … Continue reading How Attending to the 5 Elements of Wellbeing Will Make You More Productive at Work
Baylor Cherry September 14, 2020 Modern website design is a relative phrase. Some people might think a website designed in 2010 is modern, while others in the web design field have seen so many new things in the past year, that anything pre-2019 is already outdated. The thing we notice most is that modern website … Continue reading 10 Elements of Modern Web Design That Drive Engagement (+ Examples)
Nuno Salgado September 3, 2020 New businesses are created on a daily basis with the objective to be profitable and have longevity in the marketplace. It takes more than a good idea and hard work to achieve this. What almost all successful businesses have in common is the establishment of strong, mutually beneficial partnerships with … Continue reading Elements of a Successful Partnership
Barry Roos August 28, 2020 When you build a small business website these are the things you absolutely must-have. All should have the following: About Page – One of the most visited pages on most websites. This is where you tell people about your company, the history and what you do.This is also called, Who … Continue reading 10 Must-Have Pages & Elements For Every Small Business Website
Where should multi-location local business focus their energies and how should they deploy tools to help? Pamela Parker on August 14, 2020 What goes into a successful local marketing campaign? Best practices that have emerged focus on these five campaign elements: Listing management. Local SEO. Local landing pages. Reputation management. Paid search and social media. … Continue reading The 5 critical elements for local marketing success
Your topic should be something your users and followers want to learn about with a clear call to action and flexible messaging to recreate the topic on multiple platforms. Ashley Segura on June 29, 2020 Have you ever started to write a new social media post, record a YouTube video or some other piece of … Continue reading 4 elements every content medium needs to have
