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Tag Archives: Else

Employee Poaching: Keep Them Happy or Someone Else Will

Karl Sakas April 6, 2021 Follow these 11 tips to reduce (or even prevent) employee poaching at your agency. Great team members are highly valuable—which means other companies are trying to poach your best employees. You’ve worked hard to build and invest in your agency’s team—so why wouldn’t someone else want to reap the benefits? … Continue reading Employee Poaching: Keep Them Happy or Someone Else Will

How to Influence Your Personal Brand on Social Media Before Someone Else Does

Albert Costill — November 14, 2019 Regardless if you’re searching for a job, seeking a promotion, or growing your business, building a personal brand can help you achieve these goals. More importantly, having your personal brand makes a great first impression and prevents others from tarnishing your good name. With that in mind, let’s dive … Continue reading How to Influence Your Personal Brand on Social Media Before Someone Else Does

Purpose Beyond Profit: What Culture-Driven Leaders Know That Everyone Else Is Missing

Bretton Putter — August 9, 2019 Follow @brettonputter — August 9, 2019 LoggaWiggler / Pixabay Defining your purpose Why does your organization exist? To make a profit, sure. That could be said of every other company on the planet. But what are the deeper reasons for its existence? What, other than competing for market share … Continue reading Purpose Beyond Profit: What Culture-Driven Leaders Know That Everyone Else Is Missing

If You Aren’t Selling Your Products on Amazon, Someone Else Is

James Thomson — July 22, 2018 — July 22, 2018 Between Amazon Retail and third-party Marketplace sellers, Amazon made about $ 120 billion in sales in the U.S. last year. The vast majority of those sales occurred through third-party sellers. If you’re a brand executive, the idea of putting your products on Amazon is probably … Continue reading If You Aren’t Selling Your Products on Amazon, Someone Else Is

Google Attribution: Is Google stepping in because no one else would?

Advertisers would love to see unbiased attribution measurement that unifies channel reporting and moves beyond the last-click attribution model, but is Google Attribution the answer? Columnist Andrew Goodman discusses the likely impacts of this new product offering. Andrew Goodman on September 8, 2017   Advertisers — especially PPC junkies — want to pay for the … Continue reading Google Attribution: Is Google stepping in because no one else would?