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Tag Archives: eMarketer

U.S. Ecommerce Search Ad Spend Forecast To Reach $55.72B By 2026: eMarketer

eCommerce Experience

U.S. Ecommerce Search Ad Spend Forecast To Reach $55.72B By 2026: eMarketer by Laurie Sullivan , Staff Writer @lauriesullivan, June 1, 2022 Insider Intelligence from eMarketer estimates that by 2026, the U.S. ecommerce search ad spending will reach $55.72 billion — up from $27.10 billion this year. Display will reach $17.31 billion, up from $8.86 billion … Continue reading U.S. Ecommerce Search Ad Spend Forecast To Reach $55.72B By 2026: eMarketer →

eMarketer Revises Search Forecast: Can Search Evolve Toward A New Performance Model?

Marketing Guide

eMarketer Revises Search Forecast: Can Search Evolve Toward A New Performance Model? by Laurie Sullivan  @lauriesullivan, April 9, 2020 The percentage of the search spending will decline between 8.7% and 14.8% during the first half of 2020 as a result of COVID-19, according to eMarketer data released Thursday. Estimates put the dollar amount between $6 … Continue reading eMarketer Revises Search Forecast: Can Search Evolve Toward A New Performance Model? →

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