Tag Archives: Engagement

Former ByteDance exec claims company used bots to inflate TikTok engagement

The US government is trying to force ByteDance to sell TikTok TikTok could be banned in the United States if ByteDance refuses.     Karissa Bell   @karissabe The Biden Administration is significantly increasing pressure on ByteDance just days before TikTok’s CEO is set to testify in front of Congress. The United States government is … Continue reading Former ByteDance exec claims company used bots to inflate TikTok engagement

How to increase website engagement with content recommendations

Here’s how to develop the best content recommendation strategy for your website that puts the reader first. Greg Krehbiel on April 4, 2023  Every content provider wants more engagement with their online content. Effective content recommendations are one way to achieve this. but there’s no one-size-fits-all approach.  Here’s how to develop the best recommendation strategy … Continue reading How to increase website engagement with content recommendations

Four Steps to Create an Effective Employee Engagement Survey

Four Steps to Create an Effective Employee Engagement Survey Vinod Janapala / 20 Feb 2023   A business brand wants to stay highly productive; it needs to monitor and evaluate employees’ engagement at regular intervals by using employee engagement surveys. The performance of a company depends on how well-engaged its employees are. Employees with a below-average … Continue reading Four Steps to Create an Effective Employee Engagement Survey

This could be the root cause of employees’ low engagement according to neuroscience

By David Rock and Joy VerPlanck   June 01, 2022 Maybe you’ve had an influx of new hires from the Great Reshuffle. Or maybe you’re at a company going through a rough time. Or maybe you’re just trying to maintain a healthy status quo. For all these situations and more, it’s important for leaders to … Continue reading This could be the root cause of employees’ low engagement according to neuroscience

Get started on achieving real-time customer engagement at scale

In this webinar, learn the steps Shutterfly took toward real-time CX. Cynthia Ramsaran on April 5, 2022 It’s never been a more critical time to put your customers first. Delivering timely and relevant customer experiences separates your brand from the competition. But a CMO Council survey found that only 7% of marketers say they can … Continue reading Get started on achieving real-time customer engagement at scale

How Public.com used personalized cross-channel engagement to double attendance at live events

Investing platform Public surfaced relevant content to their app users, successfully increasing engagement and participation in Public Live and town hall events. Jacqueline Dooley on February 16, 2022 Example of a Public Live event. Image provided by Public Public.com is an early-stage company that wants to help people become better investors. They do this by delivering … Continue reading How Public.com used personalized cross-channel engagement to double attendance at live events

5 Sure-Fire Ways to Get Maximum Engagement For Your Instagram Captions

Rafaella Aguiar January 11, 2022 Instagram captions are some of the most important tools you have for increasing audience engagement. While your pictures and videos might grab your follower’s attention, it’s the caption that convinces them to share, like, and comment on your post. Used correctly, Instagram captions can ignite emotions in your followers, making … Continue reading 5 Sure-Fire Ways to Get Maximum Engagement For Your Instagram Captions

How marketers will use blockchain technology and NFTs in 2022 for identity, branding and engagement

And how will the metaverse impact these strategies? Chris Wood on January 6, 2022 Blockchain technology and NFTs aren’t going anywhere, and some big brands have already dipped their toes in and demonstrated that they can generate real engagement. Marketers are always in search of new strategies and technologies to gain a competitive advantage, so … Continue reading How marketers will use blockchain technology and NFTs in 2022 for identity, branding and engagement