Over the last two years, the Coca-Cola Company has been implementing an Adobe CDP and activating other capabilities around it to connect with 2 billion customers worldwide. Chris Wood on January 11, 2023 This data overhaul required a reconfiguration of marketing and technology teams, as the company’s intelligence got more centralized. As a result, Coca-Cola … Continue reading How Coca-Cola activated their enterprise CDP
Tag Archives: Enterprise
Have More Time to Relax with an Enterprise Search Engine
Have More Time to Relax with an Enterprise Search Engine Elizabeth Thede / 03 Nov 2022 What if you could find anything instantly across terabytes of “Office” files, email archives, and even web-based data formats? And what if you could do your data search from anywhere — and extend this search capability to all … Continue reading Have More Time to Relax with an Enterprise Search Engine
How to decide if you need an enterprise email marketing platform
Here are some questions to ask to determine if your organization can benefit from this software adoption. Pamela Parker on June 6, 2022 Deciding whether your company needs an enterprise-level email marketing platform calls for the same evaluative steps involved in any software adoption, including a comprehensive self-assessment of your organization’s business needs and resources, … Continue reading How to decide if you need an enterprise email marketing platform
Balancing Macro and Micro Search Mindsets: Scaling Enterprise SEO
Balancing Macro and Micro Search Mindsets: Scaling Enterprise SEO by Jim Yu , October 20, 2021 A comprehensive search engine optimization (SEO) strategy accounts for considerations all the way from macro-level, industry-wide trends to the most micro-level elements of keyword usage, text formatting, or page mark-up. Achieving a balance and knowing precisely where to focus … Continue reading Balancing Macro and Micro Search Mindsets: Scaling Enterprise SEO
Boosting Enterprise Productivity with Unified Communications as a Service
Richard Conn March 12, 2021 By now, you’re well versed in what it’s like to work from home. Remote working has been adopted worldwide and, like it or not, it’s here to stay. As more enterprises realise the benefits of a remote workforce, more job roles are being offered with flexible or even fully-remote working … Continue reading Boosting Enterprise Productivity with Unified Communications as a Service
How to Scale User Research at a Large Enterprise
Sam O’Brien January 11, 2021 There is a big difference between being a one-man UX band, finding out what customers need and implementing it, and conducting user research for a large business. Any company that is going to survive the harsh, digital world needs to scale. If you haven’t taken steps to scale your user … Continue reading How to Scale User Research at a Large Enterprise
Business: What Businesses Get from Enterprise Resource Planning
Kushal Arora January 2, 2021 Business owners create enterprise resource planning solutions when it is apparent that the company needs vital changes. The business owner conducts a variety of assessments and finds where issues lie. Assessments show better ways to improve business operations and increase worker productivity. Businesses that address common issues cut down on … Continue reading Business: What Businesses Get from Enterprise Resource Planning
What Businesses Get from Enterprise Resource Planning
Kushal Arora December 27, 2020 Business owners create enterprise resource planning solutions when it is apparent that the company needs vital changes. The business owner conducts a variety of assessments and finds where issues lie. Assessments show better ways to improve business operations and increase worker productivity. Businesses that address common issues cut down on … Continue reading What Businesses Get from Enterprise Resource Planning
How to Make Enterprise Service Management (ESM) Take Off
Mariah Muller July 27, 2020 Enterprise service management (ESM) is often introduced as the solution to an organization’s problems but is met with disappointment or frustration from staff because it’s just IT service management under another name. In fact, ESM encompasses IT service management (ITSM), but also a lot more. The ultimate goal is to … Continue reading How to Make Enterprise Service Management (ESM) Take Off
How to Become a Digitally Mature Enterprise
Dana Kachan July 21, 2020 Digital transformation. It’s not only a buzzword but a global process spanning enterprises across various niches and verticals. The question arises here — what does it really mean to be a digitally mature enterprise today? No matter, in which industry you are. Likely, you are now trying to adjust your … Continue reading How to Become a Digitally Mature Enterprise
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