By Michelle S.—Zapier February 14, 2022 Our jobs—what we do—hover heavily over our very existence. Before the pandemic, a lot of job advice was about pursuing your passion, as though our purpose in life must be defined by our job or hustling till we drop from exhaustion. Now, all I hear about is burnout and The … Continue reading How to find meaning in your work, even if it’s ‘just a job’
Devin Partida November 4, 2021 When people read about failed investments, a common misconception is that the victims must not have thought things through carefully enough or made other “stupid” decisions. Unfortunately, however, intelligent people can fall into the trap of investment and money-making opportunities that are not expected and could even evolve into total … Continue reading 5 Bad Investments Even Smart People Make
Dr. Dan Harrison October 27, 2021 A remote work environment offers employees some enviable advantages, including a better work-life balance, the elimination of stressful commutes, and, in some cases, the flexibility to work whenever they’re most productive. Unfortunately, remote work culture has one major downside: According to a survey by Slack of 4,700 remote workers … Continue reading How to Create a Sense of Belonging — Even From a Distance
April Paige August 2, 2021 Managing ISP inbox filters continues to be a leading issue for marketers, and it seems to get tougher every day as ISPs add more and more factors to their screening algorithms. Whether it’s your content, sending practices, user engagement factors, or improper data hygiene, sometimes it can seem almost impossible … Continue reading List Hygiene Matters Even More Today
Arik Hanson July 30, 2021 Let’s just get this out of the way. In my opinion, the answer to this click-bait-ey headline is a resounding “yes.” HOWEVER… It definitely depends on the audience you’re targeting–and in some cases, the platform you’re using. Let’s examine why. For starters, we’re all getting a lot more stupid–at least … Continue reading Does Grammar Even Really Matter in Social Media Marketing Anymore?
Amy Drader July 12, 2021 Background vector created by tartila – www.freepik.com “I love getting feedback and hearing about all the ways I can improve or correct the way I work.” – said no one. If there is something that makes almost everyone feel ookie, it is feedback. Because it is associated with negativity, the … Continue reading How to Ask For Feedback and Receive It Well (Even If You Disagree)
Nicole Durham May 10, 2021 Around a year ago, the unemployment rate soared to nearly 15%. For the past few months, that number has hovered right around 6%, and the economy appears to be recovering much faster than expected. But that doesn’t mean your top talent will stick around. In fact, 70% of the global … Continue reading 3 Tips for Improving Company Culture for Better Retention — Even with ‘Boomerangers’
Liz Kislik February 23, 2021 During our Zoom meeting last week, a client was worrying about how little attention he’s given to the formal development of his team members in the last year. He wants them to progress, and he has some ideas about the ways they need to grow, but he feels so … Continue reading How to Develop Your People Even When You Have No Time
Dana Kachan January 28, 2021 Video marketing is gaining popularity today and becomes one of the most effective brand promotion strategies. Here I provide a short overview of the most engaging video marketing trends for 2021. Video is the most favorite content format today, particularly when it goes to mobile videos. We love watching videos … Continue reading Video Marketing Will Be Even More Exciting: Trends 2021
Anthony Gaenzle September 29, 2020 In the midst of the pandemic, small businesses across the country are being forced to close up shop at record rates. Even with recent government stimulus efforts, many small businesses have been forced to lay off employees, cut back on budget for things like marketing and advertising, or ultimately cease … Continue reading How Small Businesses Can Achieve Growth, Even in the Face of Adversity
