Sahail Ashraf — October 12, 2017 Follow @BizGrowInsights — October 12, 2017 Okay, who is the most influential and powerful person on social media these days? That’s right, Mr Zuckerberg. He is widely respected, and brutally honest about the state of social media. This is because he basically made it what it is today. And … Continue reading How To Create Video Content That Even Mark Zuckerberg Will Like
While campaign numbers and email platforms are important, columnist Jose Cebrian believes marketers can’t afford to ignore the experience their subscribers are getting. Jose Cebrian on September 25, 2017 I attended an event for email marketers earlier this month, and it made me… think. In the context of email, I am often focused on … Continue reading Even for email, experience is everything
Sahail Ashraf — September 11, 2017 Follow @BizGrowInsights — September 11, 2017 There’s nothing wrong with being boring. But there is everything wrong with being boring about stuff that you care about. If you run a company or you have a client with a company that is generally boring, as in having a product or … Continue reading How To Get More Engagement On Social Even When Your Brand Is Boring
Andrew Gazdecki — August 8, 2017 Follow @biznessapps — August 8, 2017 stux / Pixabay Visual content is king. It is more successful than any other form of communication. If you embrace visual content marketing you will reap the rewards in terms of more readers, followers, leads, clients, and, of course, revenue. Most of us … Continue reading You Don’t Even Need to Hire a Designer With These 7 Free Tools
Mark Miller — August 7, 2017 Follow @MMtwopointfive — August 7, 2017 Have you ever been called or emailed out of the blue by a marketing recruiter who was looking for a marketing executive or other talented candidate for a cool new job opportunity? This scenario can be quite common among top marketing professionals with … Continue reading What to Do if You’ve Been Approached With a Marketing Job You Didn’t Even Apply For
Rachel Foster — June 26, 2017 Follow @CopywriterTO — June 26, 2017 Case studies are one of the most powerful items in your B2B marketing toolbox. According to a Content Marketing Institute study, B2B marketers called customer testimonials and case studies their most effective content. Meanwhile, Dimensional Research found that 90% of buyers who read … Continue reading 5 Keys to Creating Killer Case Studies – Even If You’re Totally Swamped
Amanda Marie — June 22, 2017 — June 22, 2017 Google announced something surprising back in 2016: the news that voice search made up 20 percent of their mobile queries that year. Before 2015, no one was searching by voice. Over the course of that year, however, over 50 billion voice searches per month were … Continue reading Even Your Grandmother is Using Voice Search Now
Victoria Heckstall — June 1, 2017 Follow @wahmjourney91— June 1, 2017 It may seem crazy to interview for another job when you love the job you’re already in. This isn’t about giving up a dream job it’s about keeping your career moving forward. It’s easy to get comfortable when you like the job you’re in, … Continue reading 6 Reasons to Interview for a Job Every Year Even if You Are Happy With Your Current One
Don’t let ‘quantity over quality’ be the mantra of your mobile-first business plan. Contributor Shani Rosenfelder explains why recent changes mean marketers need to pay more attention to engagement and metrics. Shani Rosenfelder on April 10, 2017 at 11:55 am Sustainable business growth doesn’t come without providing value. Now more than ever, it’s crucial to … Continue reading Mobile engagement just got even more important for marketers. Here’s what you need to be thinking about
Dale Keipert — March 9, 2017 Follow @360Interactive— March 9, 2017 Every week Google blacklists over 70,000 websites because they’ve been hacked and the hackers are using the website to send out malware, or they’re using the site to send out phishing attacks! Yup, over 70,000 every week! Is your site one of the hundreds … Continue reading Your Site Could Have Been Blacklisted and You Don’t Even Know It
