May 22, 2024 The former CEOs of Merck and American Express on why executives have gone quiet on social issues Ken Chenault and Ken Frazier talk about the campus protests and the downfall of terms like DEI on the latest episode of the ‘Rapid Response’ podcast. BY Robert Safian As protests continue to engulf college campuses … Continue reading The former CEOs of Merck and American Express on why executives have gone quiet on social issues
The latest Salesforce enhancements in content management, customer engagement and data security. Joe Anzalone on October 5, 2023 The Salesforce Winter 2024 release brings many enhancements designed to improve user experience and streamline business operations in content management, customer engagement and marketing strategy. This edition highlights enhancements in personalization, data optimization and the evolution of … Continue reading Salesforce winter 2024 release: The business executive’s guide
Admin and CRM enhancements, feature upgrades for Commerce and improved effectiveness for the former Pardot. Joe Anzalone on June 2, 2023 Salesforce’s summer release delivers a series of enhancements to improve the user experience and saving time through efficiency. After all, what good is a tool if it’s challenging to use and takes up a … Continue reading Salesforce summer 2023 release: The business executive’s guide
A look at recent Salesforce enhancements to Sales and the Customer Data Platform. Joe Anzalone on March 28, 2023 We are seeing one overarching theme in Salesforce’s spring release — simplicity. Users have long requested a more user-friendly interface that doesn’t compromise performance, and Salesforce delivers. In Part 1, I covered new features you should … Continue reading Salesforce spring 2023 release: The business executive’s guide, part 2
The latest enhancements to Salesforce Commerce, Payments and CMS provide a more user-friendly interface without sacrificing performance. Joe Anzalone on March 8, 2023 The Salesforce Spring ‘23 Release Notes are out, with hundreds of new features. Sounds overwhelming, right? This two-part guide summarizes the 630 pages and the most notable updates. Part 1 covers commerce … Continue reading Salesforce spring 2023 release: The business executive’s guide, part 1
By Christopher Zara February 17, 2023 Big Oil loves them. So does Meta. Even Norfolk Southern Railway is a fan. We’re talking about stock buybacks, the perennially popular practice of companies scooping up their own shares on the open market. Buyback programs can be a hit with shareholders and executives, but they’re controversial. In … Continue reading Stock buybacks are still all the rage, and company executives can’t stop talking about them
Enhanced collaboration functionality for engagement/commerce and customer service is included in the latest Salesforce release. Joe Anzalone on January 18, 2023 Salesforce’s Winter ‘23 Release Notes were 700-plus pages long. This business executive’s guide summarizes the new features that, if successfully implemented, can impact your business. Marketing, Loyalty Programs and Customer Service features from the … Continue reading Salesforce winter 2023 release: The business executive’s guide
By Christy DeSantis December 23, 2022 The beans have been spilled. Executive coaching is no longer a secret weapon for business success. Jeff Bezos, Bill Gates, and other famed CEOs have been touted in the headlines as having executive coaches. It’s no wonder why they do. Coaching is lauded for driving improvement in productivity, … Continue reading Career coaches help executives get ahead—workers deserve coaching, too
By Jude Cramer November 11, 2022 On October 30, newly appointed “Chief Twit” Elon Musk posted a Twitter poll with a simple question: “Bring back Vine?” Nearly five million votes later, the poll closed with a resounding “Yes,” with 69% of the nearly five million respondents voicing their support for reviving the short-form video … Continue reading Former Vine executives weigh in on Elon Musk’s idea to bring back the app
Rob Collins January 10, 2022 In a highly competitive candidate-driven market like we are seeing today, are you losing out on top talent because of the recruiting process you employ? As the leader in marketing executive search, at MarketPro, one thing we know to be true is that top executives are interviewing you as much … Continue reading How to Interview Marketing Executives to Win in a Highly Competitive Talent Market
