September 16, 2024 Michael Keaton is one of many famous actors who changed his name for professional reasons. Why does that SAG rule exist? Long before the idea of being a ‘personal brand’ entered the mainstream, professional actors have relied on name recognition to build their careers. BY Shannon Cudd People assign labels to other humans … Continue reading Michael Keaton is one of many famous actors who changed his name for professional reasons. Why does that SAG rule exist?
Renzo Costarella — November 15, 2019 Working remotely is no longer a pipe dream and it isn’t a poor career path. It’s actually a reality for millions of business owners and workers. At my company, all of my employees work remotely. Meanwhile it’s been found that the typical remote employee is a 40-something college graduate … Continue reading Trustworthy Remote Workers Exist — You’re Looking in the Wrong Places
A Perfect Path to Purchase? It Doesn’t Exist by Eric Perz , November 1, 2019 Over the past several years, both marketers and agencies have smartly embraced the idea of “multitouch attribution,” or MTA. It’s the concept that many marketing channels work together to lead a prospect to purchase, and so credit must be divided … Continue reading A Perfect Path to Purchase? It Doesn’t Exist
Meeta Ramnani — September 11, 2019 Follow @meeta_ramnani — September 11, 2019 Currently, with automation replacing humans, many workers are at risk of losing their jobs. While the IT sector is boosting and accepting automation, the tech sector should also have less to fear from the changes as compared to most industries. There will always … Continue reading Future Tech Jobs That Do Not Exist Yet
Amanda Clark — October 26, 2018 Follow @GrammarChicInc — October 26, 2018 You spend hours revising and tweaking your resume, researching tips on the best format, the best words to use, the best this or that. It’s enough to drive you crazy. And yet using what you think is the perfect resume still may not … Continue reading Why The ‘Perfect’ Resume Doesn’t Exist
Jeannie Walters — October 24, 2018 Follow @jeanniecw — October 24, 2018 Thanks to a fun report from CCW, Customer Contact Week, and some clever customer experience pros (and prose – ha ha,) there is a discussion around leadership buzzwords we should have. According to the report, the list of buzzwords is growing. And I … Continue reading 3 Leadership Buzzwords that Exist for the Best Reasons
Pavan Patidar — October 25, 2017 — October 25, 2017 Goumbik / Pixabay I hear on a regular basis from marketers who want to know what the “magic sauce” or silver bullet is when it comes to improving their ad campaigns quickly. What that silver bullet is aimed at varies, but I often get asked, … Continue reading Digital Marketing Silver Bullets Do Not Exist
Conversion TopicsJune 3, 2015 If you look at major e-commerce sites, with the prevalence of rotating banners and large static images, you’d think that home pages are primarily meant to be commercials. Your home page actually has just two main reasons for existing, and presenting a few offers that might be relevant to only a … Continue reading 2 Reasons Home Pages Exist, and Why Web Sites Fail
