Ryan Yaeger — January 14, 2019 Follow @YaegerBomb — January 14, 2019 Posting, tweeting, sharing, instant and easy connections with friends, family and brands – these are what makes social media such a popular platform for millions of people each and every day across networks like Facebook, YouTube and Twitter. Social media is also much … Continue reading Social Media Marketing: What to Expect in 2019
Anthony Carranza — January 9, 2019 Follow @anthonycarranza — January 9, 2019 Technology continues to play a huge part in business development and innovation. In addition, artificial intelligence along with growing investments in robotic process automation (RPA) will continue to expand. According to a Forbes report, the RPA market will reach $ 1.7 billion in … Continue reading What to Expect From Robotic Process Automation in 2019 [Infographic]
Robert Woo — December 28, 2018 — December 28, 2018 2018 was quite a year to remember (or forget, depending on your sentiments). In the world of affiliate marketing, 2018 saw a new level of maturity in this marketing channel; from the take-over of Influencer marketing, to brands truly working with their reps to create … Continue reading What to Expect in Affiliate Marketing in 2019
Bob Van Rossum — December 18, 2018 Follow @BobVR — December 18, 2018 We’re inching closer to the New Year which means for cutting-edge businesses, digital transformation will be a top priority. In fact, according to a Gartner survey, 62 percent of CEOs surveyed said they have a management initiative or transformation program to make … Continue reading Digital Transformation Trends in 2019: What Can CMOs Expect?
Expected winners include Best Buy and Macy’s while foot traffic declines will be seen at Chick-Fil-A, Wallgreens and Ace. Greg Sterling on November 21, 2018 at 1:07 pm Starting tomorrow major retailers are expecting a big uptick in online buying and in-store foot traffic, driven by discounting and the Black Friday shopping frenzy. Gravy Analytics has … Continue reading Data: Retailers that can expect to see Black Friday store visits and those that won’t
Read Your Reviews: Consumers Expect A Response, Study Shows by Ray Schultz , Columnist, (November 20, 2018) Almost a fifth of small businesses ask consumers via email to review them, according to The Great Conversational Divide, a study by the Local Search Association, commissioned by SOCi. Good move, although an even higher percentage don’t … Continue reading Read Your Reviews: Consumers Expect A Response, Study Shows
63% Of CMOs Expect Advertising Budgets To Rise In 2019 by Laurie Sullivan , Staff Writer @lauriesullivan, November 9, 2018 CMOs are becoming more confident in their technology investments. Marketing budgets remained steady in 2018 at about 11.2% of company revenue, but 63% of CMOs expect their budgets to increase in 2019, according to the latest CMO … Continue reading 63% Of CMOs Expect Advertising Budgets To Rise In 2019
Rachel Cunningham — May 27, 2018 — May 27, 2018 Content shock and content saturation are real in the world of marketing. Even as far back as 2014, Mark Schaefer was discussing content shock and the repercussions. Content shock is “when exponentially increasing volumes of content intersect our limited human capacity to consume it (Source). … Continue reading B2B Blogging Trends We Expect to Die Out
Consumers Expect Artificial Intelligence Will Make Shopping Faster by Chuck Martin , Staff Writer, April 24, 2018 Artificial intelligence may not be understood in detail by many consumers, but that does not stop them from having expectations of how it will help their shopping experience. Overall, many consumers see AI as helping them get out … Continue reading Consumers Expect Artificial Intelligence Will Make Shopping Faster
Columnist Pratik Dholakiya explores current search trends and speculates on where the industry might be headed in 2018. Pratik Dholakiya on January 12, 2018 We’re already over a week into 2018, and the start of a new year is a great time to check in and see where we stand as an industry — … Continue reading SEO trends and Google changes to expect in 2018
