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April 18, 2024 Microsoft is riding on geopolitics to extend its AI footprint The legacy tech company seems to have found new life as the most powerful player in the AI space. BY Mark Sullivan Welcome to AI Decoded, Fast Company’s weekly newsletter that breaks down the most important news in the world of AI. You can sign … Continue reading Microsoft is riding on geopolitics to extend its AI footprint
Alicia Esposito — June 13, 2017 — June 13, 2017 Surveys are tried and true assets in most content arsenals. The reasons why are pretty clear: surveys can give brands a lot of amplification power, using key takeaways and unexpected trends to fuel social sharing and even PR/media outreach. When designed well, surveys also empower … Continue reading 5 Ways to Extend the Life of Survey Data
Jeanette Russell — April 21, 2017 Follow @jnetrussell— April 21, 2017 Social media influencers aren’t elusive. They’re everywhere, especially in your email list. There’s a good chance you have hundreds, if not thousands, who would gladly share your campaign message with their social networks if you did one thing—asked them (and not in a wimpy … Continue reading Engage Social Media Influencers to Extend Your Reach & Drive Action
by Miranda Paquet December 18, 2015December 18, 2015 We are very excited to announce a new and improved way for you to extend the reach of your email campaign and share it on Facebook, Twitter, and LinkedIn. We call it Social Share, and it will be replacing our existing Simple Share feature. If you’re familiar … Continue reading Extend the Reach of Your Next Email with Social Share
Jeanette RussellJuly 15, 2015 Social media turned the rules of old media upside down. Old media depends on eyeballs to sell advertising. Social media, from a revenue perspective, depends on the same thing. Ask yourself, who do you trust more? An ad or your friend telling you to get involved with a campaign, program, or … Continue reading Extend Reach Of Content Through Influencer Engagement
Alan HarrisJune 16, 2015 Tracking how many readers share your emails on social media is easier than ever. Any email service provider worth its salt lets you monitor social interactions (we do!) such as likes, comments, shares, and retweets in your email report. But how do you get your readers to share your email in … Continue reading 3 Tips To Extend Your Email Reach With Social Sharing
Bruce McKenzieApril 6, 2015 The buying process for many B2B solutions (especially technology solutions) can be long, and the buyer’s journey meandering. Sales engagement is harder to come by as buyers by-pass the sales organization for 50% of their journey. Today, more than ever, short videos can help you reach more buying influences in the … Continue reading 3 Ways to Use Short, Relevant Videos to Extend Your B2B Sales Reach
